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Email examplesBrandsHy-VeeSeasonal campaign

Hy-Vee Halloween seasonal campaign

A Halloween-themed shopping campaign featuring candy, bakery treats, easy meals, and spooky recipes. It organizes ideas by occasion and category, with repeated prompts to shop.

Hy-Vee

Day 25 after signup

Boo! Your Halloween inspo is here 🎃

Why it works

  • Lead with a seasonal hook, then quickly connect the theme to useful shopping ideas.
  • Group products and recipes into clear categories so readers can browse by need.
  • Repeat a concise shopping call to action alongside different sections to make each category actionable.

How it is built

  1. Seasonal headline
  2. Halloween inspiration intro
  3. Candy category showcase
  4. Candy recipe ideas
  5. Easy meal suggestions
  6. Preference and unsubscribe footer
Email copy

Trending Halloween candy, spooky recipe ideas & more inside. A little extra inspiration … Fright. Bite. Delight! Load up on candy, easy meals, and recipes worth screaming about. Your tastiest Halloween starts here! Shop now Halloween candy Pumpkins Bakery treats More spooky finds Your candy bowl is calling Stock up on Halloween candy before the doorbell starts ringing. Shop now Candy Bark Candy-Packed Edible Cookie Dough Candy Bar Chocolate Cake Allergy-friendly candy Spooky season, served fast Mia Italian pizzas make Halloween easy. Shop now Mummies in a Blanket Mac-and-Cheese Webby Brie Mummies Easy party trays Update my Hy-Vee email preferences | Unsubscribe © 2026 Hy-Vee, Inc. All rights reserved. 5820 Westown Parkway West Des Moines, IA 50266

Brand
Hy-Vee
Industry
Other · Grocery retail
Type
Promotional
Email
Seasonal campaign
Sent
Day 25 after signup
Sent at
Wed, 3:00 PM UTC
From
Hy-Vee <newsletters@email.hy-vee.com>
Product grid
All seasonal campaign email examples

Breakdown

Main button
“Shop now”
Calls to action
3 buttons, 44 links
Length
114 words · Under a minute
Images
21
Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
Helvetica
Dark mode
Custom dark styles

Colors

  • #61295c
  • #ffffff
  • #e32726
  • #000000
  • #f37121
Pink emailsRed emailsLight emails

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