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The Best of the Waxed Outpost, According to Our Design Director
Why it works
- Open with a vivid idea about the product category before introducing the collection to give the shopping content an editorial frame.
- Use a named expert’s selections to organize a broad assortment into a more approachable set of recommendations.
- Add a brief piece of adjacent lifestyle content so the email feels like a broader brand publication, not just a product listing.
How it is built
- Editorial teaser
- Collection introduction
- Curated product grid
Email copy
15 of the best lodges in the West, the original social network, and more… A good waxed jacket tells a story—because it remembers yours. The patina it earns is a record. A mark of authenticity. Evidence of adventures had. And with fall weather in full effect, now’s the perfect time to start fresh with our new additions to The Waxed Outpost. In this year’s lineup, we’ve built our biggest collection of waxed outerwear ever. It includes weather-resistant waxed jackets in traditional and dry-wax finishes—crafted with or without liners—in a range of silhouettes and weights, cut from fabrics sourced from time-tested textile mills. Below, you’ll find a few favorites from the shop curated by our Design Director, Nick Kemp—including the heavyweight, American-made, Japanese Wool-Lined Waxed Trucker Jacket. Flint and Tinder Waxed Harrington Jacket The iconic lightweight jacket, reworked in Halley Stevensons waxed cotton Shop Now Flint and Tinder Japanese Wool-Lined Waxed Trucker Jacket Iconic, American-made jacket in a historic waxed fabric with a Japanese wool lining Shop Now Barbour Beaufort Wax Jacket Barbour's iconic, weather-resistant waxed cotton hunting jacket Shop Now Flint and Tinder York Quilted Waxed Jacket Midweight, weather-resistant waxed canvas puffer with a full-zip front Shop Now Flint and Tinder Dry Wax Field Jacket A midweight, weather-resistant jacket built from British Millerain dry-wax canvas Shop Now Flint and Tinder Flannel-Lined Quilted Waxed Rancher Jacket A heavyweight, American-made work jacket in an iconic waxed fabric Shop Now Diemme Roccia Vet Gomma Hiker LUCA Moc Toe Chukka Boot Rhodes Footwear Roper Boot Blundstone #1911 Chelsea Boot Astorflex Bootflex Lace Up Boot LUCA Terra Desert Sneaker Boot Diversions: See You Out There An asymmetrical A-frame refashioned from a 1970s fishing cabin. 📸 @canyoncreekcabins 📍Granite Falls, WA Thank you for being a part of the 1-million+ strong Huckberry community! If you enjoyed this email, do us a solid and forward it to a friend. We owe you one. The Huckberry Story ©2026 Huckberry Inc. | 220 Industrial Blvd, Ste 100 Austin, TX 78745 Web Version | Unsubscribe