Grainger welcome series

4 emails over 7 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeWelcome to Grainger.com
Day 44 days later
Email 2 · OnboardingHow to Choose the Right Adhesive That Won’t Let Go
Day 62 days later

What each email does

Day 0First emailWelcomeWelcome to Grainger.comThanks the recipient for signing up and introduces Grainger’s product news, discounts, and business resources. It directs them to register, browse products, explore KnowHow, and get the apps.
Day 44 days laterOnboardingHow to Choose the Right Adhesive That Won’t Let GoIntroduces key factors for choosing an adhesive, then points readers to several adhesive product categories. It also includes links to Grainger services and apps.

OnboardingSafely Storing Gas and Diesel FuelGrainger shares practical tips for safely storing gasoline and diesel, then directs readers to learn more. The message presents the guidance as a useful resource for a new subscriber.

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