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Email examplesBrandsGapSale / discount

Gap Friends & Family sale email

Promotes 40% off everything, with an additional email-exclusive 10% discount for a limited time.

Gap

Day 10 after signup

Our community gets 40% off everything*

Why it works

  • Lead with the main discount so the value is clear immediately.
  • Add the email-exclusive offer and limited-time framing to give the campaign a distinct reason to act.

How it is built

  1. Offer-led headline
  2. Extra discount detail
  3. Image fallback link
Email copy

Plus, email-exclusive extra 10% off for a limited time. Can't see images? Click here.

Brand
Gap
Industry
Ecommerce · Apparel
Type
Promotional
Email
Sale / discount
Sent
Day 10 after signup
Sent at
Tue, 3:01 PM UTC
From
Gap Friends & Family <gap@email.gap.com>
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 60 links
Length
14 words · Under a minute
Images
66
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Arial, Helvetica, Helvetica Neue LT Pro
Dark mode
No custom styles

Colors

  • #ffffff
  • #2b2b2b
Light emails

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All sale / discount email examples

Just dropped! 40% off matching family PJs 📷🐶

American Eagle OutfittersSale / discount
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EVERYTHING* IS FORTY PERCENT OFF (nice, right?) + $15 sweatshirts

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Your 30% off* is waiting

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Happy Gap Hoodie Day

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Baggy Barrel. Sweats.

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We appreciate you: here's 40% off our latest drop >>

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See this email for your brand

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