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Email examplesBrandsFree PeopleProduct launch

Free People new arrivals email

Highlights Free People’s newest arrivals, color drops, exclusives, and spring essentials. Category navigation and a promotions link help subscribers explore the collection.

Free People

Day 21 after signup

NEW 🎉 NEW 🎉 NEW

Your new fav might just be waiting.

Why it works

  • Lead with a concise new-arrivals angle to make the campaign’s purpose clear right away.
  • Pair the collection introduction with category navigation so readers can quickly browse the parts of the assortment that interest them.

How it is built

  1. Category navigation
  2. New arrivals introduction
  3. Promotions information
  4. Customer service footer
Email copy

New Clothes FP Movement Beauty & Wellness Accessories Intimates Shoes Sale You are subscribed as you@example.com Unsubscribe Privacy Policy Get to know Free People’s newest arrivals, color drops, exclusives, and more spring essentials you won’t find anywhere else. Please visit our current promotions page for full details on promotions and offers. View in a browser Free People Direct Customer Service 5000 S. Broad St., Philadelphia, PA 19112 © 2026 URBN US Retail, LLC. All Rights Reserved.

Brand
Free People
Industry
Ecommerce · Fashion
Type
Promotional
Email
Product launch
Sent
Day 21 after signup
Sent at
Fri, 11:22 AM UTC
From
Free People <freepeople@s.freepeople.com>
All product launch email examples

Breakdown

Calls to action
0 buttons, 75 links
Length
76 words · Under a minute
Images
55
Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
‘Marcellus’, Open Sans, arial
Dark mode
No custom styles

Colors

  • #0c509f
  • #ffffff
  • #e0b1aa
  • #ffd900
  • #5c5c5f
Yellow emailsPink emailsBlue emailsLight emails

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