Day 0
Day 1
Day 2
+7 more
Sequence · 10 emails over 9 days
Every email it sent belongs to one of these sequences.
Sequence · 10 emails over 9 days
How often, when and how Fabric emails its subscribers, measured from every email we received.
Every email Fabric sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
Day 9
Every subject line and preview text, in the order they arrived.
We captured 10 emails from Fabric after signing up: onboarding, welcome and upgrade prompt emails. They form 1 automated sequence you can follow day by day.
10% of its emails arrived on the day we signed up, it sends with Amazon SES, its designs lean blue and purple and all of its emails use founder voice.
Its subject lines run about 40 characters.