Automated emails sent in order, on a timeline.
Standalone emails first, then the emails from its sequences, each in the order they arrived.
How often, when and how Expo emails its subscribers, measured from every email we received.
Every email Expo sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 3
3 days later
Day 6
3 days later
Every subject line and preview text, in the order they arrived.
We captured 3 emails from Expo after signing up: onboarding and account verification emails. They form 1 automated sequence you can follow day by day.
33% of its emails arrived on the day we signed up, it sends with mostly HubSpot, and also SendGrid, its designs lean blue and 67% of its emails use single cta.
Its subject lines run about 33 characters.