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Email examplesBrandseddiebauer.comSeasonal campaign

Eddie Bauer Founder’s Day sale email

Promotes Eddie Bauer’s Founder’s Day Sale with up to 40% off and emphasizes that the offer ends tonight. Shopping links direct readers to new arrivals, bestsellers, outerwear, and kids’ products.

eddiebauer.com

Day 32 after signup

Final Hours: Up To 40% Off - Founder's Day Sale

The Founder’s Day Sale ends tonight.

Why it works

  • Lead with the discount and deadline so readers immediately understand both the offer and its urgency.
  • Provide several shopping paths by category to help readers move directly toward products that interest them.
  • Keep the offer conditions in the footer, separate from the main shopping prompts.

How it is built

  1. Sale urgency headline
  2. Category navigation links
  3. Shopping category buttons
  4. Offer terms and footer
Email copy

View in Your Browser SHOP WOMEN SHOP MEN SHOP SALE SHOP NEW ARRIVALS SHOP BESTSELLERS SHOP OUTERWEAR SHOP KIDS SHOP WOMEN SHOP MEN SHOP OUTERWEAR SHOP KIDS *Founder's Day Sale Up to 40% Off offer is valid until 11:59 pm PT on 10/27/2026. No promo code required, prices as marked. Exclusions may apply. No longer want to receive these emails? Unsubscribe. Prices displayed are in USD. Please note that prices may vary depending on your location. View our Privacy Policy. 31 W 34TH NEW YORK, NEW YORK 10001

Brand
eddiebauer.com
Industry
Ecommerce · Outdoor apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 32 after signup
Sent at
Tue, 3:15 PM UTC
From
Eddie Bauer <email@eddiebauer.com>
Sent with
SendGrid
Countdown
All seasonal campaign email examples

Breakdown

Main button
“SHOP NEW ARRIVALS”
Calls to action
4 buttons, 22 links
Length
91 words · Under a minute
Images
8, incl. a GIF
Layout
Single column · Visual
Voice
Urgent
Language
English
Fonts
Inter, interstate, Ubuntu
Dark mode
No custom styles

Colors

  • #ffffff
  • #828282
  • #2d2213
Light emails

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Last Day To Save Up To 40%

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Thanks for Joining Our Community!

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