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Email examplesBrandsDurableFeature announcement

Durable Discoverability feature announcement

Durable introduces Discoverability, a feature that helps businesses improve visibility across AI search, maps, and directories. It outlines the included tools and invites readers to get started.

Durable

Day 0 after signup

How to rank #1 in AI search

Get customers from ChatGPT, Gemini, and LLM search.

Why it works

  • Open with a clear change in customer behavior to make the feature feel timely and relevant.
  • Explain the feature through a scannable list of concrete capabilities before presenting the call to action.
  • Keep the close focused on one next step rather than splitting attention across multiple offers.

How it is built

  1. Search behavior shift
  2. Marketing opportunity
  3. Feature introduction
  4. Benefit list
  5. Plan and call to action
  6. Footer and unsubscribe
Email copy

Search is changing. Most businesses haven’t noticed. Customers don’t just Google anymore. They ask ChatGPT. They read Google AI Overviews. They pick businesses from Maps, reviews, and recommendations. If your business isn’t mentioned there — you basically don’t exist. It's also the best marketing opportunity in decades for independent business owners. We've seen new businesses go to #1 in ChatGPT search in a few weeks using our newly launched Discoverability feature. Discoverability helps your business get found on ChatGPT, Google Maps, Google AI Overviews, Gemini, and more. It includes all the features you need to start ranking: Automatically asks customers for reviews Grows your Maps visibility (one of the biggest ranking factors) Optimizes your site for AI + traditional search Builds high-value directory listings and links Shows your rankings inside LLMs Tells you exactly how to beat competitors No agencies. No bloated tools. No enterprise pricing. It's included in the Durable Business plan. It's time to get found everywhere customers are searching. Get started with discoverability ©️ 2025 Durable Technologies Inc. 400-55 Water St, Vancouver, BC, V6B 1A1, Canada Visit our Help Center. To unsubscribe click here.

Brand
Durable
Industry
SaaS · Website builder
Type
Product update
Email
Feature announcement
Sent
Day 0 after signup
Sent at
Tue, 8:59 PM UTC
From
Durable Team <hello@team.durable.com>
Sent with
Iterable
Single CTA
All feature announcement email examples

Breakdown

Calls to action
0 buttons, 9 links
Length
184 words · 1 min read
Images
1
Layout
Single column · Text-heavy
Voice
Informative
Language
English
Fonts
Open Runde
Dark mode
No custom styles

Colors

  • #ffffff
  • #333333
Black & white emailsLight emails

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