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Email examplesBrandsCotopaxiProduct launch

Cotopaxi Del Día collection launch email

Introduces Cotopaxi’s Del Día collection of one-of-a-kind packs made from 100% deadstock fabric.

Cotopaxi

Day 31 after signup

Meet Del Día: Our Iconic One-Of-A-Kind Collection

Packs made from 100% deadstock fabric

Why it works

  • Lead with a short invitation to discover the collection and give it a distinctive identity.
  • Pair the product story with a concrete material detail to make the collection’s point of difference clear.
  • Keep the next step focused on exploring the collection.

How it is built

  1. Collection introduction
  2. Product imagery
  3. Material detail
  4. Collection call to action
Email copy

[https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com] [https://cdn.us1.exponea.com]

Brand
Cotopaxi
Industry
Ecommerce · Outdoor apparel and gear
Type
Promotional
Email
Product launch
Sent
Day 31 after signup
Sent at
Mon, 1:14 PM UTC
From
Cotopaxi <llamas@info.cotopaxi.com>
Sent with
Mailgun
All product launch email examples

Breakdown

Calls to action
0 buttons, 19 links
Images
19
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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