Columbia
Day 4 after signup
You’ve met puffers, but not like this.
Our bestselling Amaze Puff™ continues to wow.
Why it works
- Lead with a distinctive product angle, then support it with a brief, conversational claim about why the item stands out.
- Follow the headline with concrete benefits before showing product options, so readers can connect features to the items they can shop.
- Keep a secondary offer separate from the main product story to make both calls to action easy to scan.
How it is built
- Category navigation
- Product-led headline
- Jacket feature highlights
- Audience-specific product tiles
Email copy
MenWomenKidsSale Not to be dramatic but Amaze Puff will ruin all other puffers for you. See why our bestselling jacket continues to make waves. Shop Amaze Puff 650 fill power down for dropping temps. Internal shoulder straps, too. Omni-Shield™ rain‑and‑stain repellent tech keeps you dry. Women's Amaze Puff Hooded Jacket Shop Now Men's Amaze Puff Hooded Jacket Shop Now Girls' Amaze Puff Hooded Jacket Shop Now Shop Amaze Puff Save 25% when you buy the Amazesweats™ top and bottom together.* Shop Amazesweats™ → MENWOMENKIDSSALE Outdoor AdviceFind A StoreColumbia Greater Rewards *Buy an AmazeSweats™ top and bottom and get 25% off the bundle only at www.Columbia.com and participating Columbia owned brand locations in the US from 09:00 p.m PT. 9/30/2026 to 09:00 p.m. PT 11/2/2026. No code required. Must purchase at least one bottom and one top from the AmazeSweats™ collection to receive offer. Discount only valid on first bundle. If any portion of purchase is returned or exchanged, you will receive a refund or credit for the price paid after discount, prorated per item based on price, and discount amount will be void. Offer is nontransferable and may not be applied to prior purchases, combined with any other offer or discount except eligible item-level price reductions (if any), which are applied before this offer, redeemed in stores, or applied to gift card purchases, taxes, or shipping charges. Columbia reserves the right to change or cancel this offer at any time. Void if altered or reproduced and where prohibited, restricted, or taxed. Columbia Sportswear Company, 14375 NW Science Park Dr., Portland, OR, 97229, USA © 2026 Columbia Sportswear. All rights reserved. Privacy Policy | Unsubscribe | View Online