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Email examplesBrandsCartersSeasonal campaign

Carter's early Black Friday sale email

Highlights OshKosh® reissued styles alongside discounts on matching sets, separates, and clearance items. Shopping links direct readers to the featured categories.

Carters

Day 17 after signup

OshKosh® Reissued: Favorites from the vault

& Up to 60% off sets & more during Early Black Friday!

Why it works

  • Lead with a timely collection story, then connect it to the seasonal promotion so the email feels more specific than a generic sale announcement.
  • Organize offers into clear product categories with direct shopping links, and keep detailed exclusions in the footer.

How it is built

  1. Seasonal collection headline
  2. Featured collection link
  3. Category offer blocks
  4. Clearance promotion
  5. Shopping category links
  6. Offer terms and footer
Email copy

Nostalgic looks that last. OshKosh® reissued fits with throwback prints & silhouettes just in time for the season. Shop Now JUST FOR YOU Carter’s Matching Sets Mix, match & repeat Shop up to 60% off* > Carter’s Tops & Bottoms Made to last wash after wash Shop from $6 > UP TO 70% OFF* CLEARANCE New Markdowns Added Baby Girl Baby Boy Toddler Girl Toddler Boy Girl Boy       ©2026 carter's inc. | Store Locator | Contact Us | Privacy Policy | View Online *EXCLUSIONS & DISCLAIMERS UP TO 60% OFF: Savings based on original ticketed price. Select Styles. Other exclusions may apply. UP TO 70% OFF CLEARANCE: Savings based on MSRP or original ticketed price. Coupon valid for one-time use only. Cannot be combined, copied, transferred or sold. Valid for merchandise only, not valid on gift card purchases, gift services, applicable taxes, shipping and handling charges, previous purchases or redeemable for cash. Consumer pays sales tax. Coupon discount will be applied as a percentage or dollar off each item in transaction. You will receive the price paid (after discount) on all returns or exchanges. We reserve the right to modify or discontinue this offer at any time without notice. Void where prohibited.  Rewards are not legal tender and will expire on the expiration date listed on the certificate. No cash back. Carter's reserves the right to modify or discontinue this offer at any time. Void where prohibited. *Exclusions apply. See  Terms & Conditions for details. Available rewards and points subject to change based on account activity. Privacy Policy
 Carter's values its customers and respects their privacy. View our Privacy Policy. Terms & Conditions
 View our Terms & Conditions Unsubscribe
 To unsubscribe from our email list, just click here. ©2026 carter's inc., 3438 Peachtree Rd Ne #1800 Atlanta, Georgia 30326 US

Brand
Carters
Industry
Ecommerce · Children's apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 17 after signup
Sent at
Sun, 5:01 PM UTC
From
carter's <carters.email@marketing.carters.com>
Sent with
SendGrid
Product grid
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 61 links
Length
287 words · 1 min read
Images
24, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
League Spartan, Arial
Dark mode
No custom styles

Colors

  • #e04037
  • #ffffff
  • #444444
Red emailsLight emails

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