Build-A-Bear Workshop
Day 13 after signup
Say Hello to What’s New 🧸
Your Next Favorite is Here
Why it works
- Lead with a clear new-arrivals angle so readers immediately understand the purpose of the campaign.
- Pair each product with its own shopping call to action to make browsing and choosing straightforward.
How it is built
- New arrivals subject
- Plush product grid
- Individual shop buttons
- Legal and unsubscribe footer
Email copy
Disney Villains Maleficent Dragon Plush SHOP NOW Sanrio Hello Kitty® and Friends Chococat™ Plush SHOP NOW Sweethearts Beloved Brown Teddy Bear SHOP NOW Sanrio® Spooky Webs Cinnamoroll™ Plush SHOP NOW SHARE YOUR MEMORIES! #BUILDABEAR *Product availability subject to change. Outfits and accessories sold separately unless otherwise noted. Offers valid only at Build-A-Bear Workshop® stores in the United States. Prices are in US dollars unless otherwise noted. Contact Us Copyright @ 2026 Build-A-Bear Workshop, Inc. 415 South 18th Street Saint Louis, MO 63103 Unsubscribe