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Email examplesBrandsBreck'sBrowse abandonment

Breck's plant purchase follow-up

Breck’s follows up on a recipient’s interest in buying plants with free shipping, already-discounted pricing, and a lifetime guarantee. It highlights fall-planting varieties and notes that the offer expires in seven days.

Breck's

Day 2 after signup

Today, your plants ship free.

If you’re ready to order, the shipping’s on us!

Why it works

  • Open by acknowledging the recipient’s purchase consideration so the follow-up feels relevant rather than like a generic promotion.
  • Pair the incentive with a concise trust point, such as a guarantee, before showing products.
  • Make the time limit clear in the offer details so readers can judge how long they have to act.

How it is built

  1. Purchase consideration opener
  2. Shipping offer and guarantee
  3. Seasonal product selection
  4. Shop calls to action
Email copy

Still pondering your plant purchase? We hope this will bring you back to Breck’s. Shop today to receive free shipping on top of already discounted pricing. And remember, all our premium Dutch bulbs and perennials are backed by an unbeatable Lifetime Guarantee. SHOP NEW FOR FALL-PLANTING Innocent Star Reblooming Bearded Iris Lemon Chiffon Tulip Pom Pom Rose Daffodil Florence Nicholls Peony SHOP NOW     Copyright © 2026 Gardens Alive, Inc. d/b/a Breck’s. All Rights Reserved. Breck's Bulbs P.O. Box 3979 Lawrenceburg, Indiana 47025 Subscription Information: To ensure you receive Breck’s offers to your inbox, please add offers@brecks.com to your safe senders list, address book, or contacts. You received this Breck’s email offer because you signed up at our website, purchased from us, or inquired to receive more information from Breck’s. Privacy Policy No longer want to receive these emails? Unsubscribe.   Email/Offer Information: These specials may not be combined with any other offers, and do not apply to previous orders. Due to shipping regulations, these offers are only available to residents of the 48 contiguous United States. To take advantage of the above specials, please enter the offer code mentioned below in the keycode box at checkout, or mention the offer keycode to your customer service representative when you Order by Phone at 513-354-1511 . This Email Offer Expires In 7 Days Offer code: 7713675

Brand
Breck's
Industry
Ecommerce · Garden bulbs and plants
Type
Lifecycle
Email
Browse abandonment
Sent
Day 2 after signup
Sent at
Sat, 2:29 AM UTC
From
Breck's <offers@brecks.com>
Sent with
SendGrid
Discount codeCountdown

See this email for your brand

Try it
  • Offer terms and expiry
  • Product grid
    Free shipping
    All browse abandonment email examples

    Breakdown

    Main button
    “SHOP NOW”
    Calls to action
    1 button, 16 links
    Length
    227 words · 1 min read
    Images
    12
    Layout
    Single column · Visual
    Voice
    Friendly
    Language
    English
    Fonts
    Helvetica Neue, arial, Ubuntu
    Dark mode
    No custom styles

    Colors

    • #5a8802
    • #ffffff
    • #1155cc
    • #9a1e52
    • #222222
    Pink emailsGreen emailsBlue emailsLight emails

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