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Email examplesBrandsBanana RepublicProduct launch

Banana Republic new coat launch email

Introduces Banana Republic’s Archive Reissue coats with a brief, enduring-style message. A browser-view link is also provided.

Banana Republic

Day 13 after signup

Archive Reissue: New coats with character

Why it works

  • Name the collection in the subject so readers immediately know what is being introduced.
  • Pair a concise product message with an enduring style idea to give the launch a clear point of view.

How it is built

  1. Brand header
  2. Collection headline
  3. Browser-view link
Email copy

Layer now, wear forever. View in browser

Brand
Banana Republic
Industry
Ecommerce · Fashion retail
Type
Promotional
Email
Product launch
Sent
Day 13 after signup
Sent at
Fri, 3:05 PM UTC
From
Banana Republic <bananarepublic@email.bananarepublic.com>
All product launch email examples

Breakdown

Calls to action
0 buttons, 42 links
Length
7 words · Under a minute
Images
40
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
Arial, Helvetica
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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