Backcountry
Day 5 after signup
Get 20% OFF full-price items early ‼️🎁
VIP savings on Norrona, Fjallraven, La Sportiva & more
Why it works
- Lead with the percentage discount and early-access framing so the value is immediately clear.
- Separate full-price and sale-item offers, then place eligibility and exclusions nearby to clarify how each discount works.
How it is built
- Early-access headline
- Full-price offer details
- Sale markdown offer
- Eligibility and exclusions
- Support and unsubscribe
Email copy
20% OFF FULL PRICE ITEMS, VALID 10/9/26 – 10/13/26 Offer valid 10/9/26 at 12:01am MT thru 10/13/26 at 11:59pm MT for 20% off full-price items on https://www.backcountry.com and at Backcountry retail locations for Summit Club Members only. Account required. Offer excludes Patagonia. Offer valid once per transaction. Offer valid for one-time use only. Offer not valid on gift cards, charitable contributions, packaging, taxes, shipping, group sales, and any special-order handling charges. Offer not valid on previous purchases. No cash value, substitutions, or rainchecks. Limited to stock on hand. Taxes, surcharges, or fees may apply. Other exclusions may apply. Valid only at www.backcountry.com or by calling 801-204-4655. This offer is exclusive to you and this Summit Club account, and cannot be reproduced, transferred, or used by anyone else. Backcountry reserves the right to modify or terminate this offer at any time without notice. For more information about this offer, email service@backcountry.com, or select the chat icon at www.backcountry.com. UP TO EXTRA 20% OFF SELECT SALE ITEMS, VALID 10/09/2026-10/13/2026 Offer valid 10/09/2026 at 12:01 am MT thru 10/13/2026 at 11:59 pm MT for up to an extra 20% off discount on select markdowns available on https://www.backcountry.com. Discount applies in cart. Full-price styles, as indicated on the sale page, are excluded from this offer. Not valid on in-store purchases. No cash value, substitutions, or rainchecks. Limited to stock on hand. Taxes, surcharges, or fees may apply. Backcountry reserves the right to modify or terminate this offer at any time without notice. Valid only at www.backcountry.com or by calling 801-204-4655. This offer is exclusive to you and this Summit Club account, and cannot be reproduced, transferred, or used by anyone else. Backcountry reserves the right to modify or terminate this offer at any time without notice. For more information about this offer, email service@backcountry.com, or select the chat icon at www.backcountry.com. 2607 South 3200 West, Suite A, Salt Lake City, UT 84119 ©2024 Backcountry.com. All rights reserved. Unsubscribe Talk to a Gearhead