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Email examplesBrandsAdore Me

Adore Me bras-as-tops campaign

A fashion-focused campaign presents bras as pieces to wear visibly, not just as underwear. It uses a bold styling angle to draw attention to Adore Me’s lingerie.

Adore Me

Day 24 after signup

BRAS ARE THE NEW TOPS

We've always believed that bras are made to be seen.

Why it works

  • A provocative subject line reframes a familiar product and gives the campaign a clear point of view.
  • Pairing that angle with a concise brand belief helps connect the styling idea to the brand.

How it is built

  1. Bold fashion headline
  2. Styling imagery
  3. Featured lingerie
  4. Shopping prompt
  5. Legal footer
Email copy

This message was delivered to you@example.com. You are receiving this email because you provided your email address to Adore Me, registered an account with us, or have made a purchase on AdoreMe.com. If you do not wish to receive advertising or promotional emails from us, no problem, UNSUBSCRIBE here. A-List rewards members receive free returns. Otherwise, returns are subject to a $5.95 restocking fee. Final sale items are eligible for exchange for a different size of the same style, while stock lasts. No returns will be accepted for final sale items. All promotional offers are provided at Adore Me’s discretion and may be modified or discontinued at any time without notice. Prices and promotions available online only. In-store prices may vary. Read more about our Terms of Use and Privacy Policy. A-List Rewards Terms apply for U.S. customers. A-List rewards members receive free shipping on U.S. orders valued at $75 or more. Adore Me Premier members receive free shipping on U.S. orders valued at $50 or more. Otherwise, all U.S. orders are subject to a $5.95 shipping and handling fee. Deliveries to Canada are subject to a $10.95 shipping and handling fee. © 2026 AdoreMe.com, Inc. All rights reserved. 401 Broadway, New York, NY 10013

Brand
Adore Me
Industry
Other · Lingerie
Type
Other
Email
Other
Sent
Day 24 after signup
Sent at
Tue, 7:13 PM UTC
From
Adore Me <hello@m.adoreme.com>
Sent with
Mailgun

Breakdown

Calls to action
0 buttons, 36 links
Length
215 words · 1 min read
Images
32, incl. a GIF
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
Montserrat, Jost
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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