Overview
GetResponse and AWeber both have long histories in email marketing. GetResponse has evolved into an all-in-one platform with unique webinar hosting. AWeber has maintained focus on reliable email marketing fundamentals. See our AWeber comparison for more details.
The choice comes down to modern features vs proven simplicity.
The Core Difference
GetResponse has invested heavily in modern features: built-in webinars, AI-powered tools, conversion funnels, and advanced automation. It's designed for businesses that want a comprehensive marketing platform.
AWeber has been around since 1998 and focuses on doing email marketing well. Strong deliverability, lots of templates, reliable support. Less feature-rich but proven.
Pricing: $59 vs $70 at 10K
At 10,000 contacts, GetResponse costs $59/month and AWeber costs $70/month. Both include unlimited email sends.
GetResponse is about 15% cheaper with more advanced features. AWeber's pricing is reasonable but harder to justify when GetResponse offers more for less.
Where GetResponse Wins
Built-in Webinars: This is GetResponse's killer feature. Run live webinars, create evergreen funnels, accept payments. AWeber has nothing comparable.
Modern Features: AI tools, conversion funnels, advanced automation. GetResponse has kept pace with modern marketing needs.
Price: More features at lower cost. GetResponse wins on value.
Automation: Visual workflows with advanced triggers and conditional logic. AWeber's automation is simpler.
Where AWeber Wins
Template Library: 700+ email templates. More variety than most competitors for teams that want design options.
Track Record: Operating since 1998 with a reputation for reliability. Some businesses prefer this proven history.
Simplicity: Straightforward interface focused on email marketing fundamentals.
For SaaS Companies
Neither GetResponse nor AWeber is built for SaaS. Both are general marketing tools without subscription billing awareness.
If you're running a SaaS company and want automation that triggers based on Stripe events, consider Sequenzy at $49/month. SaaS-specific features that neither platform offers.
Innovation vs Reliability
GetResponse has aggressively added features — webinars, AI tools, conversion funnels, website builder — transforming from an email tool into a marketing platform. AWeber has maintained its focus on reliable email delivery with incremental improvements. This philosophical difference determines which platform fits your business. If you value innovation and want an expanding feature set, GetResponse evolves faster. If you value proven reliability and prefer a stable platform that does email well, AWeber's conservative approach provides comfort.
The Deliverability Factor
AWeber has built a decades-long reputation for strong email deliverability. Their focused approach — doing email marketing well rather than branching into webinars and websites — means their infrastructure is optimized for one thing: getting emails to inboxes. GetResponse's deliverability is good, but spreading engineering resources across webinars, funnels, and AI tools means email delivery shares attention with other priorities. For businesses where inbox placement is the primary concern, AWeber's focused approach has merit.
Pricing Evolution
GetResponse offers more features for $11/month less than AWeber at 10k contacts ($59 vs $70). This price advantage combined with webinars, AI tools, and conversion funnels makes GetResponse the objectively better value on paper. The question is whether you will actually use those extra features. If you only need email marketing, paying less for AWeber's simpler approach might feel more appropriate than paying for GetResponse features you never touch.