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Email examplesBrandsZumba AppProduct launch

Zumba Wear x The Smurfs collection launch

Announces the new Zumba Wear and Smurfs collaboration with a playful description and several links to shop the collection and other apparel.

Zumba App

Day 16 after signup

💙 Zumba x The Smurfs Is Here! 💙

The collab you didn't know you needed. Shop now!

Why it works

  • Lead with the collaboration name so readers immediately understand what is new.
  • Pair a short, playful description with direct shopping links, then use category navigation for readers who want to browse beyond the featured collection.

How it is built

  1. Collaboration headline
  2. Collection introduction
  3. Primary shopping link
  4. Additional shopping links
  5. Category navigation
  6. Brand footer
Email copy

Bold prints, a little preppy, and a whole lot of blue. The Zumba® x The Smurfs™ collection just dropped. Go get smurfy! SHOP THE COLLECTION Smurf Mode: Activated SHOP NEW ARRIVALS SHOP ZUMBA® x The Smurfs™ Apple Pay is accepted on ZumbaWear.com! WOMEN MEN SHOES SALE Copyright © 2026 Zumba Fitness, LLC Zumba®, Zumba Fitness® and the Zumba Fitness logos are trademarks of Zumba Fitness, LLC 800 Silks Run, Suite 2310, Hallandale, FL 33009 Emails from Zumba Fitness often contain graphics and HTML. Make sure you don't miss a thing! Add zumba@mail.zumba.com to your address book or safe sender list to get the full experience. If you'd like to unsubscribe from Zumba Wear emails, please click here. To manage your email preferences or to unsubscribe from all Zumba communications (i.e., Zumba® Wear, STRONG ID®, and/or Zumba® offers), please click here to login. Please note that this message was sent to the following e-mail address: you@example.com view in web browser

Brand
Zumba App
Industry
Other · Dancewear and activewear
Type
Promotional
Email
Product launch
Sent
Day 16 after signup
Sent at
Mon, 9:03 AM UTC
From
Zumba Wear <zumba@mail.zumba.com>
Sent with
Iterable
All product launch email examples

Breakdown

Main button
“SHOP THE COLLECTION”
Calls to action
7 buttons, 26 links
Length
166 words · Under a minute
Images
6, incl. a GIF
Layout
Single column · Visual
Voice
Playful
Language
English
Fonts
Inter
Dark mode
No custom styles

Colors

  • #f5f5f7
  • #7c7c7d
  • #00000d
Light emails

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