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Email examplesBrandsYetiWelcome

YETI welcome email

YETI welcomes the reader with its design principles and a first-order offer for free drinkware customization. It also highlights classic product categories and invites the reader to create an account.

Yeti

Oct 3, 2026

Welcome to YETI®

Personalize your drinkware with the one-time code in this email.

Why it works

  • Lead with a concise brand promise to establish what the company values before introducing products.
  • Place a clear first-order incentive after the introduction, then give readers product categories to explore.
  • Use a separate account prompt for readers who want a faster checkout or early access.

How it is built

  1. Brand promise
  2. Shopping links
  3. First-order incentive
  4. Classic product categories
  5. Account signup prompt
  6. Footer navigation
Email copy

Coolers Bags Drinkware New Arrivals Our approach to design is simple. Focus on quality. Build for durability. Never cut corners on form or function. Meet the lineup. SHOP NOW OUR STORY Thanks for being here. Use the code below for free drinkware customization on your first order.* PROMO CODE: NAFTM-ZMML-KKCZ-P293-XDPZ CUSTOMIZE NOW *Exclusions apply. See details. Tried & True Classics Drinkware Durability and versatility built for any reason and every season. SHOP NOW Coolers Our durable hard and soft coolers offer premium insulation. SHOP NOW Get On The Inside Sign up to get early access to new gear and colors, be the first to know about special offers, and fly through checkout. CREATE AN ACCOUNT COOLERS DRINKWARE BAGS CASES & STORAGE CUSTOM APPAREL YETI STORE LOCATIONS ©2026 YETI Coolers, LLC. All Rights Reserved 7601 Southwest Parkway, Austin, TX 78735 Need to contact us? Reach Out Here TERMS | MY PREFERENCES UNSUBSCRIBE | PRIVACY POLICY

Brand
Yeti
Industry
Ecommerce · Outdoor gear
Type
Lifecycle
Email
Welcome
Sent
Oct 3, 2026
Sent at
Sat, 1:01 PM UTC
From
YETI <yeti@mail.yeti.com>
Sent with
SendGrid
Discount codeProduct grid
All welcome email examples

Breakdown

Main button
“SHOP NOW”
Calls to action
6 buttons, 35 links
Length
150 words · Under a minute
Images
9
Layout
Multi-column · Visual
Voice
Informative
Language
English
Fonts
Arial
Dark mode
No custom styles

Colors

  • #ffffff
  • #242424
  • #002b45
  • #dddddd
Light emails

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