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Email examplesBrandsUrban OutfittersSeasonal campaign

Urban Outfitters fall sweater campaign

Urban Outfitters promotes soft sweaters and fall layers, with shopping links for seasonal outfits and other apparel categories.

Urban Outfitters

Day 17 after signup

These sweaters look so good on you

Shop the So Soft layers everyone’s loving right now

Why it works

  • Use a direct, complimentary subject line to make the featured apparel feel personally appealing.
  • Connect the featured item to a timely seasonal theme, then provide links to related categories for easy browsing.
  • Keep the promotional message focused on the products and make shopping the clearest next step.

How it is built

  1. Seasonal shopping links
  2. Sweater-focused promotion
  3. Apparel browsing section
  4. Store and help links
  5. Shipping and policy details
Email copy

SHOP FALL COLOR FORECAST SHOP GOING OUT SHOP HALLOWEEN SHOP GAMEDAY OUTFITS SHOP FALL FIT CHECK SHOP BASIC TOPS Shop UO Help + Info Find a Store Contact Us UO Rewards UO Community You are subscribed as you@example.com Unsubscribe Privacy Policy Free Standard shipping for qualifying orders applies to orders shipped to the US only. Taxes and Gift Cards do not count towards the Free Shipping total. Please note, some oversized items may require an additional shipping charge. See our Shipping and Return Policies for more information. To qualify for receipt of a 20% off coupon towards your next purchase, you must submit at least five (5) reviews between the first and last date of a calendar quarter (6/1-8/31; 9/1-11/30; 12/1-2/28; 3/1-5/31). The review must be submitted on www.UrbanOutfitters.com (the “Website”), must include the statement disclosing your participation in the incentive program, and must be related to a product available for purchase on the Website. If you have successfully submitted at least five (5) qualifying reviews within that time period, you will receive one (1) 20% off coupon in the first month of the subsequent calendar quarter, via the email address provided at the time of review submission. Qualifying products for review include all items sold through the Website. All reviews must comply with and are subject to the Customer Ratings and Reviews Terms and Conditions, Review Guidelines, Privacy Policy, and Terms of Use. View in a browser UrbanOutfitters.com 4010 Rose Lane Augusta, GA 30907 © 2026 UrbanOutfitters.com. All Rights Reserved.

Brand
Urban Outfitters
Industry
Ecommerce · Fashion and apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 17 after signup
Sent at
Mon, 11:26 PM UTC
From
Urban Outfitters <urbanoutfitters@s.urbanoutfitters.com>
Product grid
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 42 links
Length
263 words · 1 min read
Images
25, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
Helvetica, Arial, Open Sans
Dark mode
No custom styles

Colors

  • #0c509f
  • #f5f5f5
  • #e0b1aa
  • #ffd900
  • #5c5c5f
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