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Email examplesBrandsUrban Outfitters

Urban Outfitters denim styles campaign

The email promotes BDG jeans by spotlighting several fit options. It also includes a UO Rewards invitation with an offer for a first order.

Urban Outfitters

Day 40 after signup

Flare, baggy, balloon or straight?

Whatever your pick, BDG’s got you

Why it works

  • Frame a product range around a simple choice to make the campaign feel relevant to different preferences.
  • Keep a separate loyalty offer distinct from the main product message so it supports rather than competes with the promotion.

How it is built

  1. Denim fit question
  2. BDG style promotion
  3. Rewards offer
  4. Footer navigation
Email copy

Join UO Rewards + get 10% OFF your first order* Join now → Shop UO Help + Info Find a Store Contact Us UO Rewards UO Community You are subscribed as you@example.com Unsubscribe Privacy Policy Free Standard Delivery on all orders over £40 delivered to the UK. If your order value is less than this, the delivery charge is £3.99. No code required. These rates are not applicable for orders shipped outside of the UK. Cannot be applied to previous purchases. Free Delivery applies only to merchandise. Taxes and Gift Cards do not count toward the Free Delivery total. UO Rewards Terms and Conditions View in a browser Urban Outfitters Europe 146 Brick Lane London, E1 6RU, United Kingdom © 2026 UrbanOutfitters.com. All Rights Reserved.

Brand
Urban Outfitters
Industry
Ecommerce · Fashion and apparel
Type
Other
Email
Other
Sent
Day 40 after signup
Sent at
Wed, 6:07 PM UTC
From
Urban Outfitters Europe <urbanoutfitters@s.urbanoutfitters.eu>

Breakdown

Calls to action
0 buttons, 45 links
Length
125 words · Under a minute
Images
34, incl. a GIF
Layout
Multi-column · Visual
Voice
Playful
Language
English

See this email for your brand

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Fonts
Helvetica, Open Sans, Arial
Dark mode
No custom styles

Colors

  • #0c509f
  • #ffffff
  • #e0b1aa
  • #ffd900
  • #5c5c5f
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