Turbologo onboarding

8 emails over 4 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeYour brand toolkit is ready
Day 0Same day
Email 2 · Activation nudge🎨 Your [First name] Studio logo is 90% ready!
Day 0Same day

What each email does

Day 0First emailWelcomeYour brand toolkit is readyWelcomes new users and introduces the tools available for creating a brand, from logos and social graphics to websites and brand kits. It encourages them to start creating and includes a trust signal from other businesses.
Day 0Same dayActivation nudge🎨 Your [First name] Studio logo is 90% ready!Prompts the recipient to finish a logo they started creating. It highlights the file formats and usage rights included when the logo is complete.

Activation nudge⏰ Special offer expires in 24h - Save 20% on your logoTurbologo reminds the recipient that they created a logo but have not downloaded it. It offers 20% off with a discount code and a 24-hour expiration.

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