Trifecta Nutrition welcome series

12 emails over 5 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeGet Started with 50% Off
Day 0Same day
Email 2 · WelcomeBook your free nutrition call with us!You don't have to be a member to get this perk!
Day 0Same day
Email 3 · WelcomeMeet Chef Mario 👨‍🍳The man behind the meals!
Day 11 day later
Email 4 · OnboardingMake the Trifecta App your mission control centerDownload free today and stay on track for your goals
Day 21 day later
Email 5 · Activation nudgeSave 50% on Meals that Perform
Day 2Same day
Email 6 · OnboardingThe Secret Ingredient? Consistency.50% off your first order and free high-protein egg bites!
Day 2Same day
Email 7 · Activation nudgeDon't Wing Your Nutrition This November50% off of your first order + free egg bites!
Day 31 day later
Email 8 · Activation nudgePass the Protein, Please!Enjoy chef-crafted meals delivered to your door
Day 3Same day
Email 9 · Activation nudgeFeed Your Goals, Not Your To-Do List50% off your first order + free egg bites!
Day 41 day later
Email 10 · OnboardingHealthy Habits Are Always in Season50% off your first order and free high-protein egg bites!
Day 51 day later
Email 11 · Activation nudgeSquash Your Goals This Fall 💪Better Nutrition Starts Here
Day 5Same day
Email 12 · Onboarding50% off macro-balanced mealsEnjoy chef-crafted meals delivered to your door

What each email does

Day 0First emailWelcomeGet Started with 50% OffIntroduces Trifecta's prepared meals and highlights its nutrition and sourcing standards. It encourages new subscribers to start with 50% off their first order, subject to a minimum purchase.
Day 0Same dayWelcomeBook your free nutrition call with us!Invites the recipient to book a free nutrition call and clarifies that a Trifecta subscription is not required. It also includes a disclaimer about the limits of nutrition guidance.
Day 0Same dayWelcomeMeet Chef Mario 👨‍🍳Introduces Chef Mario as the person behind Trifecta’s meals and presents a first-order offer for new customers. The email includes the offer’s eligibility and restrictions.
Day 11 day laterOnboardingMake the Trifecta App your mission control centerEncourages a new subscriber to download Trifecta’s free app to support their goals, with macro recommendations, tracking tools, and content. It also notes that app features may vary and that its guidance is not medical advice.
Day 21 day laterActivation nudgeSave 50% on Meals that PerformEncourages a new subscriber to place a first order with 50% off. It supports the offer with benefits focused on nutrition, ingredient quality, and convenience.
Day 2Same dayOnboardingThe Secret Ingredient? Consistency.Introduces Trifecta’s meal plans, nutrition app, and clean-eating approach, then encourages new subscribers to place a first order with a discount and free egg bites.
Day 2Same dayActivation nudgeDon't Wing Your Nutrition This NovemberEncourages a new subscriber to start a meal subscription by highlighting convenient, macro-balanced meals and a first-order offer with free egg bites.
Day 31 day laterActivation nudgePass the Protein, Please!Encourages a new subscriber to place their first order with a limited-time discount and free egg bites. It supports the offer with concise benefits of Trifecta’s protein-focused meals.
Day 3Same dayActivation nudgeFeed Your Goals, Not Your To-Do ListTrifecta highlights how its prepared meals can save time and support fitness goals, then offers a discount and free egg bites on a first subscription order.
Day 41 day laterOnboardingHealthy Habits Are Always in SeasonEncourages new subscribers to build healthy nutrition habits, introduces Trifecta’s meal plans and app, and offers a discount with a first order.
Day 51 day laterActivation nudgeSquash Your Goals This Fall 💪Encourages new subscribers to get started with prepared, macro-balanced meals. It highlights product benefits and offers a discount on a first order with a bonus item.
Day 5Same dayOnboarding50% off macro-balanced mealsEncourages a new subscriber to place a first order with a discount on chef-crafted meals and complimentary egg bites. It highlights meal benefits and explains the offer restrictions.

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