Team WeightWatchers onboarding

3 emails over 2 days, counted from the day we signed up.

Day 0First email
Email 1 · WelcomeLet’s start your weight loss journey!Take this quiz for your personalized path.
Day 11 day later
Email 2 · Upgrade promptGet matched to the right plan 👉Let’s find your path to proven weight loss
Day 21 day later

What each email does

Day 0First emailWelcomeLet’s start your weight loss journey!Welcomes a new subscriber and introduces Weight Watchers' weight-loss support, including Points, medical services, coaching, dietitian guidance, and menopause support.
Day 11 day laterUpgrade promptGet matched to the right plan 👉WeightWatchers encourages subscribers to join a paid plan by highlighting Points, medical access, coaching, dietitian guidance, and menopause support.

OnboardingIt’s your time to make a change ✨WeightWatchers encourages a new subscriber to begin its weight-management program. It highlights coaching, nutrition guidance, medical support, and a limited-time membership offer.

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