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Email examples Sequences Submagic

Submagic onboarding

6 emails over 9 days, counted from the day we signed up.

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Day 4First email
Email 1 · OnboardingWelcome to SubmagicJoin 2M+ creators who are saving hours on video editing while getting more views
Day 4Same day
Email 2 · OnboardingOne toggle between amateur and PRO audioYour audience gives you 3 seconds. Make them count
Day 51 day later
Email 3 · Onboarding3 tools 3X the engagementSomething interesting came up in our data
Day 61 day later
Email 4 · Trial endingMore REACH, same effort: the compounding trickThe bottleneck was never ideas. It was editing time
Day 71 day later
Email 5 · Trial ending20 minutes vs 3 hours: Pro expires TODAYI did the math. It's not close
Day 92 days later
Email 6 · Trial expiredLess than $1 per VIDEOThe math on the annual plan

What each email does

Day 4First emailOnboardingWelcome to SubmagicSubmagic introduces its AI video-editing workflow and guides new users through creating their first short. It uses a direct call to action and a four-step walkthrough.
Day 4Same dayOnboardingOne toggle between amateur and PRO audioSubmagic’s co-founder shares how removing silences can tighten a video and hold viewers’ attention. The email encourages the new user to try the feature with one clear call to action.
Day 51 day laterOnboarding3 tools 3X the engagementA co-founder shares an engagement insight and encourages the new user to try a third AI editing tool. It highlights how three editing tools can support different parts of a video.
Day 61 day laterTrial endingMore REACH, same effort: the compounding trickDavid shares a user story showing how AI editing can make it easier to publish more videos. A brief postscript reminds the recipient that their free Pro access ends tomorrow.
Day 71 day laterTrial ending20 minutes vs 3 hours: Pro expires TODAYDavid from Submagic reminds the recipient that Pro access ends today and compares editing time with and without Pro. He recommends the $19 monthly plan and includes one upgrade button.
Day 92 days laterTrial expiredLess than $1 per VIDEOA co-founder notes that the recipient’s free Pro access has ended and presents the annual plan as a low-cost way to continue using Submagic.

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