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Email examplesBrandsSkimsProduct launch

SKIMS new styles announcement

The subject and preview tease more styles, sizes, and shades, framing the range as everyday wear. The visible email body contains only the unsubscribe footer.

Skims

Oct 2, 2026

More styles. More sizes. More shades.

Clear your drawers. You’ll be wearing these 24/7.

Why it works

  • A short, parallel subject line makes the range expansion easy to scan.
  • The preview connects the product range to a simple everyday-use benefit.

How it is built

  1. Product range headline
  2. Everyday-wear teaser
  3. Unsubscribe footer
Email copy

No longer want to receive these emails? Unsubscribe Skims Body, Inc. PO BOX 1339 Culver City, CA 90232

Brand
Skims
Industry
Ecommerce · Apparel and shapewear
Type
Promotional
Email
Product launch
Sent
Oct 2, 2026
Sent at
Fri, 5:06 PM UTC
From
SKIMS <no-reply@emails.skims.com>
All product launch email examples

Breakdown

Calls to action
0 buttons, 31 links
Length
18 words · Under a minute
Images
31
Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
Open Sans, Helvetica, Ubuntu
Dark mode
Custom dark styles

Colors

  • #f9f8f4
  • #333333
Light emails

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