Similarweb onboarding

5 emails over 36 days, counted from the day we signed up.

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Day 1First email
Email 1 · Activation nudgeYou’re 1 minute away from game-changing dataTraffic and engagement insights, competitive research, winning keywords, and more.
Day 21 day later
Email 2 · Activation nudge[First name], did you get stuck?
Day 31 day later

What each email does

Day 1First emailActivation nudgeYou’re 1 minute away from game-changing dataEncourages the new subscriber to finish signing up and start a free seven-day trial. It highlights competitor research, cross-channel analytics, and growth opportunities.
Day 21 day laterActivation nudge[First name], did you get stuck?Encourages a new user to finish signing up and start a trial. It highlights the value of competitor insights and breaks the remaining steps into a simple sequence.

Activation nudge[First name], What are you waiting for?A personal follow-up reminds the recipient to finish registration to access their Similarweb trial. It emphasizes that the process takes less than a minute.

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