Reply.io onboarding

9 emails over 11 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeYour free Reply toolkit is ready to use 🚀Explore email, AI, and B2B data tools included in your trial.
Day 11 day later
Email 2 · Activation nudgeСonnect or create your email account - 5 minutes to start sendingUse your existing inbox or set up a new one inside Reply in minutes
Day 21 day later
Email 3 · Activation nudgeWarm up your mailbox automatically during your trialKeep your emails landing in inboxes
Day 31 day later
Email 4 · OnboardingNeed a hand setting up your inbox?We’re happy to guide you step by step.
Day 63 days later
Email 5 · OnboardingWelcome to Reply – let’s get started 🚀You’re in good hands. We’ll guide you every step of the way.
Day 71 day later
Email 6 · Activation nudgeYou’re closer to your first clients than you thinkTemplates, guides, and tips to start getting replies immediately.
Day 81 day later
Email 7 · Feature tip4 features you haven't tried yet (but should)These tools helped our users 3x their reply rates. They're free to test.
Day 91 day later
Email 8 · Trial endingYour campaigns stop running in 3 daysStill exploring? Here's how to keep the outreach momentum going
Day 112 days later
Email 9 · Trial endingEnd of trial? More like start of something big (+bonus)Your trial ends today…but your growth doesn’t have to!

What each email does

Day 0First emailWelcomeYour free Reply toolkit is ready to use 🚀Welcomes the new subscriber and confirms their free trial is live. It points them toward starting their first sequence and offers help from the support team.
Day 11 day laterActivation nudgeСonnect or create your email account - 5 minutes to start sendingReminds a new user to connect an existing inbox or purchase a domain so they can start sending sequences. It explains the setup options and links to step-by-step help.
Day 21 day laterActivation nudgeWarm up your mailbox automatically during your trialThe email notes that the new user has not connected an email account and encourages them to take that next step. It explains mailbox warm-up, offers setup resources, and points to a free trial option.
Day 31 day laterOnboardingNeed a hand setting up your inbox?Reply.io checks in because the recipient has not connected an email account and offers step-by-step help. It encourages them to connect their account and begin using the trial.
Day 63 days laterOnboardingWelcome to Reply – let’s get started 🚀Reply.io encourages a new user to create their first email sequence and points them to a setup article and customer support for help.
Day 71 day laterActivation nudgeYou’re closer to your first clients than you thinkReply.io reminds the new user that they haven’t launched an outreach sequence and offers guides, a checklist, and templates to help them get started. It closes with a prompt to start the sequence and an offer of support.
Day 81 day laterFeature tip4 features you haven't tried yet (but should)Introduces four features available during the trial and explains how each can improve outreach. It ends with a prompt to compare paid plans and a reminder that five trial days remain.
Day 91 day laterTrial endingYour campaigns stop running in 3 daysReply.io reminds the recipient that their free trial ends in three days and highlights the benefits of upgrading. It offers help choosing a plan and includes an upgrade call to action.
Day 112 days laterTrial endingEnd of trial? More like start of something big (+bonus)Reply.io warns that the recipient’s trial ends today and that their data will soon expire. It highlights paid-plan benefits, offers a free outreach course, and urges an upgrade to keep the account active.

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