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Email examplesBrandsPictorySeasonal campaign

Pictory Black Friday annual plan offer

Pictory promotes 50% off its Professional Annual plan for Black Friday, with the discounted monthly equivalent, annual billing total, and offer deadline. It includes a promo code and a button to upgrade.

Pictory

Day 43 after signup

[First name], 50% off Professional Annual until Nov 29

Lock in Professional Annual for $29.50 a month with credits upfront.

Why it works

  • Lead with the seasonal campaign so readers immediately understand why the offer is timely.
  • Show both the discounted monthly equivalent and the annual charge to make the pricing concrete.
  • Keep the main action focused on upgrading, then place eligibility and offer terms below the call to action.

How it is built

  1. Offer announcement
  2. Personal greeting
  3. Discount details
  4. Offer deadline
  5. Upgrade button
  6. Sign-off and terms
Email copy

Our Black Friday offer is live Hi [First name], Our top discount of the year is here. Black Friday savings are live now. Professional Annual at 50% off Get Professional Annual for just $29.50/month ($354 billed annually). That's 50% off compared to the regular $59 monthly plan! Offer valid until, Sunday, November 29th. Upgrade to Professional Annual at 50% Off → Happy creating, Kate P. Your Customer Success Leader | pictory.ai Use promo code BLACKFRIDAY2026 at checkout. Black Friday offer ends Sunday, November 29th. 50% savings apply when choosing Professional Annual. All annual plan credits are delivered upfront. Offer for Pictory free and trial users. Terms apply. Pictory Corp, 22722 29th Dr SE West, Suite 100, Bothell, WA 98021 About us | Help Center | Privacy Policy You are receiving this email because you subscribed to Pictory product updates. Manage your preferences or unsubscribe.

Brand
Pictory
Industry
SaaS · Video creation
Type
Promotional
Email
Seasonal campaign
Sent
Day 43 after signup
Sent at
Sat, 1:45 AM UTC
From
Kate @ Pictory <kate@pictory.ai>
Sent with
Customer.io
Discount codePersonalizedSingle CTA
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 8 links
Length
143 words · Under a minute
Images
2
Layout
Single column · Balanced
Voice
Urgent
Language
English
Fonts
Helvetica
Dark mode
Custom dark styles

Colors

  • #5939a2
  • #1d1b22
  • #7f59e5
  • #d9d9d9
  • #f6f6f6
Purple emailsDark emails

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