Phase Eight onboarding

4 emails over 6 days, counted from the day we signed up.

Day 0First email
Email 1 · WelcomeWelcome to Phase Eight. Here's 15% off...Thank you for joining us
Day 22 days later
Email 2 · WelcomeWhy you'll love shopping with usYour go-to destination for feminine, empowering styles
Day 42 days later

What each email does

Day 0First emailWelcomeWelcome to Phase Eight. Here's 15% off...Phase Eight welcomes a new subscriber with a 15% discount on their first full-price purchase. It also introduces the brand's upcoming style updates, promotions, and store events.
Day 22 days laterWelcomeWhy you'll love shopping with usPhase Eight welcomes a new subscriber with an exclusive discount for their first full-price purchase and introduces its occasionwear, day-to-day, petite and new-arrival collections.

WelcomeA 5-star experience just for youWelcomes new subscribers with an exclusive discount on their first full-price purchase. It also highlights personal styling, store services, delivery options, and new clothing collections.

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