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Email examplesBrandsPhase EightSale / discount

Phase Eight sale and new arrivals email

A fashion creator styles new autumn looks, with links to shop the collection and sale categories. The email also promotes an extra 15% off sale ending tomorrow and points readers to nearby stores.

Phase Eight

Day 14 after signup

Come shopping with Debbie…

Plus, extra 15% off sale ends tomorrow!

Why it works

  • Use a recognizable stylist to give a new collection a clear point of view and make outfit ideas feel concrete.
  • Pair editorial outfit suggestions with direct links to both new arrivals and sale categories so readers can choose how to shop.
  • Place the store visit invitation after the online shopping options to offer a second way to explore the collection.

How it is built

  1. Shopping navigation
  2. Creator styling introduction
  3. Featured outfit recommendations
  4. New arrivals call to action
  5. Sale category links
  6. Store visit invitation
  7. Footer and unsubscribe
Email copy

NEW IN DRESSES SALE Free standard UK delivery over £150   Friend of the brand, fashion content creator and stylist, Debbie Le Grainger took a trip to our Bluewater store and styled our new autumn collection for all the dates in her diary. SHOP NEW ARRIVALS WATCH THE VIDEO WEEKEND READY IN SUEDE "I love that the jacket and trousers match, such a contemporary way to do co-ords." FOR THOSE VIP MOMENTS "Phase Eight is my go-to when I have a special event coming up, and this dress is a showstopper. I've added a bright bag for a pop of contrast." THE COAT THAT GOES WITH EVERYTHING "I would wear this look from 9am-9pm. Not only is this the perfect coat to see you through the season, but the tonal shades work so well together." A NICE TOP DOES THE HARD WORK FOR YOU "The velvet bodice and sheer sleeves make this the perfect top for so many things, from date night to drinks after work or dinner with your friends." SHOP NEW ARRIVALS SALE DRESSES SALE KNITWEAR SALE TOPS SALE OCCASION SALE COATS ALL SALE VISIT OUR STORES There’s nothing quite like trying on our collection in person. Plus, our White City team are there to answer your style questions. FIND YOUR NEAREST STORE   Store Finder Delivery Privacy Policy T&Cs Contact us If you have issues downloading this email, click to View Online. To stop receiving marketing emails from Phase Eight please click to Unsubscribe. Phase Eight (Fashion & Designs) Limited Registered address: 41 Lothbury, London EC2R 7HG. Registered in the UK (#01735454)

Brand
Phase Eight
Industry
Other · Womenswear
Type
Promotional
Email
Sale / discount
Sent
Day 14 after signup
Sent at
Sat, 6:13 AM UTC
From
Phase Eight <newsletter@mail.phase-eight.com>
Sent with
Mailgun
Social proofVideoFree shipping
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 46 links
Length
263 words · 1 min read
Images
20, incl. a GIF
Layout
Multi-column · Visual
Voice
Inspirational
Language
British English
Fonts
Lato, Tahoma, Arial
Dark mode
No custom styles

Colors

  • #a6171d
  • #ffffff
  • #000000
Red emailsLight emails

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