Peet's Coffee
Day 1 after signup
So long, Vine & Walnut 🌬️🍂
Last chance to rake in a bag (or two).
Why it works
- Lead with a clear seasonal deadline to make the campaign’s reason for sending immediately apparent.
- Place customer reviews after the main shopping prompt to add supporting detail before introducing additional offers.
- Keep secondary subscription and referral promotions distinct so each has its own benefit and call to action.
How it is built
- Seasonal headline
- Blend and deadline
- Shopping calls to action
- Customer reviews
- Subscription and referral offers
- Offer terms and footer
Email copy
The Final Sips of Fall We’re getting ready to roast the last of this year’s iconic Autumn Blend. With a warm and inviting flavor profile crafted to bring the best of fall right into your favorite cup, you won’t want to miss out on this memorable coffee. The last order date is 10/20/26. SHOP NOW SHOP ALL COFFEE ★★★★★ “This is my favorite roast from Peet’s. The touch of cinnamon and fig is perfect. I always look forward to fall when this is available.” –Jo ★★★★★ “Medium roast with a full, steady body and a natural fruit sweetness that comes through right away. I picked up a little cinnamon on the finish — not loud but gentle. It has a warm feel and evokes fall.” –Starsite ★★★★★ “Full of flavor, never bitter, smooth delicious coffee, no creamer or sweetener needed.” –Rebecca UNLOCK 15% OFF WHEN YOU SIGN UP FOR TEXTS Free Mug with Curated Subscription Get a free mug* when you purchase a curated subscription. No code needed. Online only. Limited to stock on hand. SUBSCRIBE NOW $15 Off For A Friend. $25 Off For You. When you refer your friends, they’ll get $15 off their first order. And when they make a purchase, you’ll get $25 off** your next order. GIVE $15 OFF The Year’s Best, Delivered No need to mark your calendar to enjoy Vine & Walnut, Holiday Blend, Ethiopian Super Natural, and other seasonal favorites. Simply subscribe for exclusive access to limited time roasts and free shipping. LEARN MORE *FREE MUG WITH CURATED SUBSCRIPTION. Get a free mug with a qualifying curated subscription purchase. Valid only on your first shipment of a new curated subscription. Once qualifying curated subscription is added to cart, free mug can be claimed in checkout. Offer is valid for only one free mug per customer. Subsequent mugs within the order will be charged at full price. Free mug varies by the curated subscription purchased. All Peet’s subscriptions can be paused or canceled at any time. Discount taken in checkout. Limited to stock on hand. No rain checks. Not redeemable for cash or cash equivalent. Nontransferable. No adjustments to previous purchases. Offer is not valid in stores and does not apply to non-curated subscriptions, one-time orders or Peet's Cards. Cannot be combined with any other offer or discount. Entire order must be shipped to a single address and customer is responsible for shipping costs of returned merchandise. Product exclusions may apply. Peets.com purchases are not eligible for Peetnik Rewards points. Peet's Coffee reserves the right to modify or terminate this offer at any time without notice. **Visit www.https://www.peets.com for full Terms & Conditions. View on Web © 2026, Peet’s Coffee Inc. 1400 Park Avenue, Emeryville, CA 94608 View our Privacy Policy. You received this email at you@example.com Want to change how you receive these emails? You can Manage Preferences or Unsubscribe from this list.