Patagonia
Day 11 after signup
Vintage styles for the mountain minded
Plus, a behind-the-scenes look at the Mountain Minded Collection.
Why it works
- Open with a clear collection concept and a brief story that gives the launch a distinct point of view.
- Follow the introduction with featured products, then add behind-the-scenes content for readers who want more context.
- Keep the copy vivid and concise, with clear paths to shop or watch.
How it is built
- Shipping offer header
- Collection introduction
- Featured product selection
- Behind-the-scenes video
- Photo captions and footer
Email copy
C$28 FAST RATE SHIPPING* The mountains are a state of mind. Our new collection celebrates the early days of the 1980s when we created some of our first snow styles. Throwback labels, vintage colors, heritage designs. Grab a dose of stoke from where it all began. Explore New Arrivals Men's Lightweight Synchilla® Snap-T® Fleece Pullover Black Hole® Duffel 55L Kids' Retro-X® Fleece Jacket Maclure Snow Touring Hat Women's Long-Sleeved Hut Tripper Easy-Cut T-Shirt Shop We interrupted our snow product director’s siesta so he could tell us about the new Mountain Minded collection. Who’s it for? Why does the label look familiar? And how the heck did Yvon get that ski chair to stand up? Watch Photos: (Top) Connor Ryan takes off the ski boots and catches some Z’s after a ski tour on Iconoclast Mountain near Rogers Pass in British Columbia. JOEY SACKETT (Bottom) Mitch Bloom, the cat in the hat who designs our product graphics, shows a photo of Yvon Chouinard sitting in his gravity-defying Mountain Lounger. PATAGONIA ARCHIVES *Fast Shipping details: Canadian Shipping is with UPS International (Up to 5 business days). Remote locations in Canada usually require an additional 1-3 business days for shipping. This offer is valid for orders shipped to addresses in Canada only, not valid for international orders. Patagonia Customer Service 8550 White Fir St Reno, NV 89523 | Help Center Email Preferences This email was sent to you@example.com Update My Preferences | Unsubscribe View on web | © 2026 Patagonia, Inc.