Paperless Post onboarding

3 emails over 41 days, counted from the day we signed up.

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Day 33First email
Email 1 · Activation nudgeRedeem your signup gift now10 free Coins just for you
Day 352 days later
Email 2 · Feature tipMore than just pretty invitationsFeatures and tools that make hosting fun
Day 416 days later

What each email does

Day 33First emailActivation nudgeRedeem your signup gift nowThe email reminds a recently registered member to redeem a signup gift of 10 Coins. It encourages the recipient to use the gift.
Day 352 days laterFeature tipMore than just pretty invitationsHighlights Paperless Post features and tools for hosting, positioning the service as more than a way to create attractive invitations.
Day 41

Activation nudgeDon’t forget your free Coins!The email reminds registered members about their free Coins and connects them with occasions they can celebrate using Paperless Post.

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