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Email examplesBrandsPandoraSeasonal campaign

Pandora Black Friday sale email

Promotes Pandora’s Black Friday jewelry sale with up to 40% off, framing the products as gifts for others or yourself. Featured styles and shopping links by category help readers browse the offer.

Pandora

Day 44 after signup

Up to 40% off gifts they'll love 💝

A little something for everyone on your list (including you).

Why it works

  • Frame a seasonal offer around a familiar gifting need, while also making it relevant to shoppers buying for themselves.
  • Follow the main sale message with featured styles and category links so readers can move from the broad offer to a specific product type.
  • Keep the main shopping call to action prominent and place detailed exclusions and dates in the footer.

How it is built

  1. Brand header
  2. Gift-focused headline
  3. Sale details
  4. Featured product styles
Email copy

View in browser THE PERFECT WAY TO SHOW YOU CARE The right gift, right now. There’s something special for everyone in our Black Friday sale. Shop what's meant for you – and them – with up to 40% off. SHOP NOW SHOP NOW OUR MOST-LOVED STYLES SHOP NOW CHARMS THEY'LL LOVE, ON SALE SHOP NOW SHOP NOW SHOP BY CATEGORY CHARMS BRACELETS RINGS NECKLACES EARRINGS NEW Buy online and pick up in store Size guide 30-day returns Pandora credit card Offer available 11/12/2026 – 12/1/2026 only at participating retailers and pandora.net. Receive up to 40% off your Pandora jewelry purchase, select styles excluded. See store associate or pandora.net for exclusions. Not applicable Pandora Cares plans, engraving fees, and non-jewelry items such as gift cards. Limit 5 of any SKUs per person. Selection may vary by store. Not valid with prior purchases. Cannot be combined with any other offers. Void where prohibited. Product not for resale. Offer valid 11/12/2026 – 11/18/2026 online at pandora.net. Spend $150 and check out with Klarna to receive $15 off your purchase. Not valid on purchases made with any card issued by Klarna. Must reach qualifying spend of $150 after any applicable discounts and excludes taxes, fees, such as engraving fees and Pandora Cares protection plans, and the purchase of gift cards. Not valid with prior purchases. Void where prohibited. If you return all or part of your order and the final amount is below $150, the discount will no longer apply. Klarna reserves the right to modify discount offers based on availability, retailer participation, or due to technical issues. Discount will not be reflected on your Pandora receipt, please refer to your Klarna receipt. My Pandora Terms and Conditions Pandora Jewelry LLC, 250 W. Pratt Street, Baltimore, MD 21201. Unsubscribe New Gifts My Pandora Store Locator Contact Us Privacy Policy View in browser

Brand
Pandora
Industry
Ecommerce · Jewelry
Type
Promotional
Email
Seasonal campaign
Sent
Day 44 after signup
Sent at
Sat, 12:40 PM UTC
From
Pandora Black Friday <news@official.pandora.net>
Sent with
Mailgun
Product grid
All seasonal campaign email examples

Breakdown

See this email for your brand

Try it
  • Category shopping links
  • Shopping service details
  • Offer terms and footer
  • Main button
    “SHOP NOW”
    Calls to action
    15 buttons, 43 links
    Length
    315 words · 1 min read
    Images
    18
    Layout
    Single column · Visual
    Voice
    Friendly
    Language
    English
    Fonts
    GothamSSm, GothamSSm-Semi
    Dark mode
    Custom dark styles

    Colors

    • #ff93a0
    • #ffffff
    • #211710
    • #000000
    Pink emailsLight emails

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