National Trust for Historic Preservation onboarding

3 emails over 5 days, counted from the day we signed up.

Day 0First email
Email 1 · WelcomeWelcome to the National Trust for Historic Preservation!
Day 0Same day
Email 2 · WelcomeWelcome to the National Trust—Let’s save places together
Day 55 days later

What each email does

Day 0First emailWelcomeWelcome to the National Trust for Historic Preservation!Welcomes a new subscriber to the National Trust for Historic Preservation and explains the mission of preserving America's historic places. It invites the recipient to join and donate.
Day 0Same dayWelcomeWelcome to the National Trust—Let’s save places togetherWelcomes a new subscriber to the National Trust for Historic Preservation, explains what to expect from the community, and offers free virtual backgrounds and wallpapers as a thank-you.

OnboardingSaving Places Starts With YouThe National Trust for Historic Preservation invites a new subscriber to become a member and support the preservation of historic places. It highlights membership benefits and the impact of joining.

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