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Email examplesSequencesNansen

Nansen onboarding

4 emails over 1 day, counted from the day we signed up.

Clone this sequencePreview it for your brand
  1. Day 0First email
    Email 1 · WelcomeWelcome to Nansen, from Alex
  2. Day 0Same day
    Email 2 · WelcomeThis is how you trade with a real edgeSee what Smart Money is doing and trade, all in one place.
  3. Day 11 day later

What each email does

  1. Day 0First emailWelcomeWelcome to Nansen, from AlexNansen’s co-founder introduces the company’s mission and outlines three ways to get started, from exploring Smart Money activity to using the mobile app. He also previews more onboarding guidance to come.
  2. Day 0Same dayWelcomeThis is how you trade with a real edgeIntroduces Nansen’s onchain trading tools and explains how users can track Smart Money and trade from one platform. A single button invites the recipient to start trading.
Email 3 · Upgrade promptDo Pro traders actually win more?
  • Day 1Same day
    Email 4 · OnboardingThis one action helps you stay on top of every moveHow to stay ahead on Nansen
  • Day 11 day later
    Upgrade promptDo Pro traders actually win more?Encourages subscribers to upgrade to an annual Pro plan with 20% off. It leads with a trading-performance statistic and highlights lower trading fees.
  • Day 1Same dayOnboardingThis one action helps you stay on top of every moveNansen introduces Smart Alerts as a useful first step for tracking wallet and trader activity. It also shows how the agent can answer questions and help set up an alert.
  • See this sequence written for your brand

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