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Email examplesBrandsMozillaNewsletter

Mozilla Foundation fellows newsletter

Mozilla Foundation contrasts tech billionaires’ influence with the work of three fellows building community-centered technology. It introduces their projects and invites readers to learn more or support the foundation with a donation.

Mozilla

Day 10 after signup

Elon buys the blue bird. Rudy builds Blacksky

Be a Rudy

Why it works

  • Frame the topic with a clear contrast to give the reader an immediate reason to keep reading.
  • Use concise examples to make each person’s work concrete before explaining the broader mission.
  • Offer a low-friction way to learn more alongside distinct giving options.

How it is built

  1. Headline about tech power
  2. Fellows introduction
  3. Three project spotlights
  4. Cohort context
  5. Impact appeal
  6. Explore and donation buttons
  7. Sign-off and footer
Email copy

We get to build the future, not just billionaires. Elon, Jeff, and Mark are building a future that serves them. Rudy, Rose, and Iara are building one that serves all of us. Meet the Fellows → Every tech headline is a fork in the road. Here are three. Elon buys the blue bird. He trashes the place. Rudy builds Blacksky. Communities call the shots. In a world built by Elons: Be a Rudy. Wannabe kings don’t rule the internet. We all do. Jeff builds a rocket. Celebrities go to outer space. Rose builds democracy tools. Kenyan voices grow stronger. In a world built by Jeffs: Be a Rose. Joyrides won’t build a better future. We all will. Mark gets into eyewear. Gives creepers, peepers. Iara builds local AI. Exposes political violence. In a world built by Marks: Be an Iara. The powerful shouldn’t choose what we see. We all decide. Rudy, Rose, and Iara are three of the ten builders in our 2026 Fellows cohort. They aren’t chasing the same end game as the Jeffs, Marks, and Elons of the world. Instead, they’re building with the people, solving problems they’ve experienced themselves. Their projects tell us they know what’s at stake—from our freedom to speak freely, to our ability to shape politics, to our access to information—and that they’re unafraid to challenge power so we all get a say in what comes next. A better tech future won’t build itself. We will. And Mozilla Fellows are already proving it. Meet the Fellows → — Your friends at Mozilla Foundation Mozilla Foundation is building a better technology future—powered by people, open by design, fueled by imagination. Connect with us Thanks for reading! You’re receiving this email because you subscribed to Mozilla Foundation. If you no longer want to receive our emails, we’ll understand if you unsubscribe. Give once → Give monthly → 1875 Mission Street, Suite #103-564, San Francisco, CA 94103 USA Legal • Privacy

Brand
Mozilla
Industry
Other · Technology nonprofit
Type
Newsletter
Email
Newsletter
Sent
Day 10 after signup
Sent at
Tue, 10:01 AM UTC
From
Mozilla Foundation <hello@mobilization.mozillafoundation.org>
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Breakdown

Main button
“Meet the Fellows →”
Calls to action
4 buttons, 15 links
Length
321 words · 1 min read
Images
8, incl. a GIF
Layout
Multi-column · Balanced
Voice
Inspirational
Language
English
Fonts
Mozilla Headline, Mozilla Text
Dark mode
Custom dark styles

Colors

  • #f06c13
  • #ffffff
  • #33a3dc
  • #006bd5
  • #161616
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