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Email examplesBrandsMoroccanoilWelcome

Moroccanoil welcome email

Introduces Moroccanoil Rewards as a free way to access member benefits, including exclusive sales and limited-time free shipping. Fine print explains shipping eligibility and offer restrictions.

Moroccanoil

Day 0 after signup

Exclusive sales, free returns, and more 🔑

Join Moroccanoil Rewards (it's free!)

Why it works

  • Lead with a clear member benefit so new subscribers quickly understand why the rewards program may matter to them.
  • Pair promotional claims with eligibility details so readers can see the limits of an offer.
  • Keep the invitation simple by focusing on the free program and its practical perks.

How it is built

  1. Rewards program introduction
  2. Member benefits
  3. Offer terms and footer
Email copy

*Free shipping is valid for Moroccanoil Rewards members on all US orders for a limited time only, excluding Alaska and Hawaii. Free shipping is available for non-members on orders $50 or more (excluding taxes) on all US orders, excluding Alaska and Hawaii. Offers cannot be applied to past orders. Offers apply to authorized purchases only. Only authorized orders will be processed and shipped. Please note: We reserve the right to cancel any order due to unauthorized, altered or ineligible use of offers and to modify or cancel promotions due to system error or unforeseen problems. No longer want to receive these emails? Unsubscribe. Moroccanoil 1185 Avenue of the Americas 33rd Floor Manhattan, New York 10036

Brand
Moroccanoil
Industry
Ecommerce · Haircare
Type
Lifecycle
Email
Welcome
Sent
Day 0 after signup
Sent at
Sun, 9:36 PM UTC
From
Moroccanoil <moroccanoil@email.moroccanoil.com>
Sent with
SendGrid
Free shipping
All welcome email examples

Breakdown

Calls to action
0 buttons, 21 links
Length
115 words · Under a minute
Images
15, incl. a GIF
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
Helvetica Neue
Dark mode
No custom styles

Colors

  • #1155cc
  • #f7f7f7
  • #222222
Blue emailsLight emails

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