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Email examplesBrandsMinistry of SupplyProduct launch

Ministry of Supply pants product email

Highlights a pant designed to let out two inches and includes a brief care instruction. The visible email content is limited to footer details.

Ministry of Supply

Day 5 after signup

A pant that lets out two inches

Machine wash cold, tumble dry low.

Why it works

  • Lead with a specific product benefit to make the email’s subject immediately concrete.
  • Pair the product detail with a practical care note to give the message useful information beyond the feature.

How it is built

  1. Product-focused subject
  2. Pant feature highlight
  3. Care instruction
  4. Preference and unsubscribe links
Email copy

Unsubscribe | Manage Preferences 275 Newbury St. Boston, MA 02116

Brand
Ministry of Supply
Industry
Ecommerce · Performance apparel
Type
Promotional
Email
Product launch
Sent
Day 5 after signup
Sent at
Fri, 10:45 PM UTC
From
Ministry of Supply <care@ministryofsupply.com>
Sent with
SendGrid
All product launch email examples

Breakdown

Calls to action
0 buttons, 12 links
Length
9 words · Under a minute
Images
6

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Layout
Single column · Visual
Voice
Informative
Language
English
Fonts
Sk-Modernist
Dark mode
No custom styles

Colors

  • #ffffff
  • #8a8d88
  • #e4e4e0
Light emails

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