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Email examplesBrandsMerrellSeasonal campaign

Merrell winter seasonal sale email

Merrell promotes its Winter Friends & Family Sale with 20% off full-price orders. The email groups winter footwear and apparel by use, then highlights shipping, returns, and customer reviews.

Merrell

Day 9 after signup

This holiday, gift the what if

Discover seasonal picks made for getting outside

Why it works

  • Pair a seasonal theme with a clear discount near the top so the reason to shop is immediately apparent.
  • Organize products around practical needs, helping readers browse by the kind of winter activity or comfort they want.
  • Place shipping, returns, and review details after the product sections to address common purchase concerns.

How it is built

  1. Seasonal sale headline
  2. Discount code offer
  3. Winter product categories
  4. Repeated shop prompts
Email copy

THE WINTER FRIENDS & FAMILY SALE Take an exclusive 20% off your next full-price order Use code: FF20SRSRKWD Winter performance Top styles built to keep possibilities in play through all of winter's whims. MEN’s Moab Speed 2 Thermo Mid Waterproof WOMEN’s Siren 4 Thermo Lace Waterproof PEEK PERFORMANCE Cozy season Made to keep comfort close and winter wide open. MEN’s Winter Moc 3 WOMEN’s Encore Ice 5 PEEK COZY Winter essentials City‐ready favorites designed for cold days and spontaneous plans. MEN’s Moab Adventure 3 Chelsea Polar Waterproof WOMEN’s Harper Chelsea Waterproof PEEK EVERYDAY Clothes & gear Explore our coziest winter layers, crafted to bring warmth every day of the season. MEN’s Highspire Quarter Zip Sherpa WOMEN’s Everpeak Puffer Jacket PEEK LAYERS The Winter Friends & Family Sale Take an exclusive 20% off your next full-price order with code FF20SRSRKWD SHOP NOW Free shipping over $99+ | Free express over $125+ Easy free returns and exchanges. 19k+ reviews with 4 stars and above. Blog: The Outside Report SHOP MEN'S SHOP WOMEN'S SHOP KIDS' NEW ARRIVALS No longer want to receive these emails? Unsubscribe ©2026 Merrell Wolverine World Wide, Inc. 9341 Courtland Dr., Rockford, MI, 49351, US 15% OFF YOUR FULL-PRICE ORDER: Get 15% off your full-price order at Merrell.com. To redeem, use code Welcome15 at checkout. Code is one-time use only. Not valid on sale styles, ProDeal purchases, prior purchases, gift cards or e-cards or purchases from retail stores or other websites. Cannot be combined with any other coupon or discount. Additional restrictions may apply. 20% OFF FULL PRICE ORDER: Take 20% off your full-price order at Merrell.com from 11/1/2026 through 11/15/2026 at 11:59PM EDT. To redeem, enter your unique, one-time-use code at checkout. Offer not valid on sale styles, ProDeal purchases, previous orders, gift cards or e-cards, or purchases made in retail stores or on other websites. This promotion cannot be combined with any other coupon or discount. Additional restrictions may apply. FREE STANDARD SHIPPING ON $99 ORDERS: Valid for standard ground shipping to the 48 contiguous United States with any purchase of at least $99 at Merrell.com. No code required. Must select the Standard Shipping option at checkout. Additional charges apply for orders shipped to Alaska and Hawaii. Not valid on Merrell Prodeal, prior purchases, purchases at retail stores or rush shipping. Minimum purchase amount excludes taxes and shipping charges. Some restrictions may apply. This email was sent to you@example.com. To ensure receipt of our emails please add Merrell@email.merrell.com to your email address book. Merrell, Wolverine World Wide, Inc., 9341 Courtland Dr., Rockford, MI, 49351, US

Brand
Merrell
Industry
Ecommerce · Outdoor footwear and apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 9 after signup
Sent at
Sat, 5:03 PM UTC
From
MERRELL <merrell@email.merrell.com>
Discount codeProduct gridSocial proof

See this email for your brand

Try it
  • Trust and shipping details
  • Free shipping
    All seasonal campaign email examples

    Breakdown

    Main button
    “PEEK PERFORMANCE”
    Calls to action
    5 buttons, 54 links
    Length
    437 words · 2 min read
    Images
    15
    Layout
    Multi-column · Visual
    Voice
    Inspirational
    Language
    English
    Fonts
    Arial, verdana
    Dark mode
    No custom styles

    Colors

    • #ff803b
    • #191919
    • #5e5e5e
    • #f2f2f2
    Orange emailsDark emails

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