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Email examplesBrandsMerrellProduct launch

Merrell x Sweaty Betty collaboration launch

Announces a limited-edition Moab Speed 2 GTX collaboration with Sweaty Betty. It introduces the collection’s outdoor inspiration, highlights key shoe features and colourways, and directs shoppers to explore Merrell’s ranges.

Merrell

Oct 22, 2026

Merrell x Sweaty Betty Has Arrived

Born for the Hills.

Why it works

  • Open with the collaboration and limited-edition angle so readers quickly understand what is new.
  • Pair the product specifications with a broader lifestyle idea to give the launch both practical and emotional appeal.
  • Show the available colourways before offering shopping links, then place shipping and returns details nearby to address purchase questions.

How it is built

  1. Collaboration announcement
  2. Outdoor inspiration
  3. Product feature highlights
  4. Colourway showcase
Email copy

Reimagining our bestselling Moab Speed 2 GTX, this limited-edition release combines trusted trail performance with a fresh new look. The collaboration taps into a wider shift in the way women are coming together and experiencing the outdoors globally, which has evolved beyond a technical pursuit into a ritual that creates space for women to reset and reconnect. Featuring waterproof GORE-TEX®, Vibram® TC5+ grip and FloatPro™ comfort, it's built for wherever the trail leads. Available in two exclusive colourways. Women's MOAB SPEED 2 X SWEATY BETTY Utility Brown Women's MOAB SPEED 2 X SWEATY BETTY Bracken Green Free returns within 30 days of purchase. Free shipping on all orders over €100. Shop Men’s Shop Women’s Bestsellers New Arrivals Unsubscribe ©2026 Merrell Wolverine World Wide, Inc. Kings Place, 90 York Way, London. N1 9AG. UK Free shipping on orders over 100 € This email was sent to you because you asked to receive updated promotions from us. Your email address on record is: you@example.com. To ensure receipt of our emails, please add info@merrell.eu to your email address book. Merrell, Wolverine World Wide, Inc., 9341 Courtland Dr., Rockford, MI, 49351, US

Brand
Merrell
Industry
Ecommerce · Outdoor footwear and apparel
Type
Promotional
Email
Product launch
Sent
Oct 22, 2026
Sent at
Thu, 1:03 PM UTC
From
Merrell <info@merrell.eu>
Product gridFree shipping
All product launch email examples

See this email for your brand

Try it
  • Shopping navigation
  • Shipping and returns details
  • Breakdown

    Calls to action
    0 buttons, 25 links
    Length
    191 words · 1 min read
    Images
    8
    Layout
    Multi-column · Visual
    Voice
    Inspirational
    Language
    English
    Fonts
    Arial, Denim INK WD, verdana
    Dark mode
    No custom styles

    Colors

    • #ff803b
    • #fffffe
    • #191919
    Orange emailsLight emails

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