MakeUGC onboarding

5 emails over 6 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeWelcome to our platform!
Day 0Same day
Email 2 · Activation nudgePOV: you saved $20,000 per month in content
Day 11 day later

What each email does

Day 0First emailWelcomeWelcome to our platform!MakeUGC’s founder thanks the new subscriber for signing up and invites them to watch a short welcome video. The note closes with a personal sign-off.
Day 0Same dayActivation nudgePOV: you saved $20,000 per month in contentThe founder follows up after the recipient sets up a brand but stops before choosing a plan. It highlights the time-consuming creative work the service can simplify and prompts them to pick a plan.

Upgrade promptDon't fire anyone (yet)The founder frames MakeUGC as a way to expand creative testing without replacing existing creators. The email encourages the recipient to explore the available plans.

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