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Email examplesBrandsLifterlmsSeasonal campaign

LifterLMS Black Friday sale email

LifterLMS promotes its Black Friday sale with 70% off bundles, a coupon code, and a large bonus package. It also previews a Cyber Monday offer and live event.

Lifterlms

Day 20 after signup

34 hours left.... 70% off LifterLMS + $6,420 in bonuses.

Plus $6,420 in bonuses included...

Why it works

  • Lead with the seasonal offer and its deadline so readers quickly understand the reason to act now.
  • Show tiered prices alongside the discount, then explain the extra bonuses to make the offer concrete.
  • Keep secondary details, such as event information and upgrade guidance, after the main offer.

How it is built

  1. Sale announcement
  2. Bundle prices and deadline
  3. Bonus package details
  4. Upcoming event previews
Email copy

Hi There, The LifterLMS Black Friday All November Sale is now live... For the next 3 days (through Tuesday, November 3 at 11:59 pm ET), every bundle is 70% off the first year: Earth Bundle: $119.40 (normally $398) Universe Bundle: $179.40 (normally $598) Infinity Bundle: $479.40 (normally $1,598) Use coupon code BFSAVE70 at checkout before November 3 ends. On Wednesday the discount drops to 60% for the rest of November for the remainder of the All November Sale. Every buyer gets an additional $6,420 in bonuses, at any tier, delivered by email right after checkout. The full list of 19 bonuses is on the sales page with every plan, price, and bonus: https://lifterlms.com Welcome LifterLMS Black Friday All November. Two more things for your calendar… Monday, November 30 (Cyber Monday) you can get an Infinity Bundle Lifetime License for $2,999 instead of $10,000. We will release 50 Discounted Lifetime Licenses and then the annual plans are what is left. Also on November 30 at 2:30 pm ET, join us live for the Cyber Monday Gathering. Everyone who attends live gets 3 additional gifts, and we close out the sale together. Register here for the Cyber Monday Gathering. Together, let’s build the most engaging learning experiences on the internet. Cheers, Chris Badgett and Team LifterLMS P.S. Already a customer? The 70% applies to upgrades too, and we prorate the remaining value on your existing license. Reply to this email with UPGRADE in the subject line ASAP. Let us know what bundle you want to upgrade to, and we will send you your unique coupon code that includes your proration amount for even more savings... P.P.S. Not sure which LifterLMS bundle plan fits what you need? Use the Shopping Assistant: https://lifterlms.com P.P.P.S. The 19 bonuses every buyer gets this month are listed below. The bonus product details and more information are on the this blog post as well: https://lifterlms.com LifterLMS AI Skills Library To Supercharge Your AI - 17 ready-to-use AI skills that turn Claude, ChatGPT, or Gemini into a course-building assistant that already knows LifterLMS. Expert Empire, The Book, Digital Edition - My book on building an education business, from first idea to launch. Expert Empire Launch Project Management Process - The 45 action steps from the book as a Trello board template, a CSV, and a spreadsheet for any project tool. Perfect Offer Playbook Course - Free access to the LifterLMS Academy course that takes you from a blank page to a clear, revenue-ready offer. Word of Mouth Referral Machine - A catalog of 28 ways education companies get referrals, with starter stacks for your business type. Course Business Model Explorer - A menu of delivery, access, and pricing models, with worked examples and a fill-in page to design your own. LifterLMS CRM Tagging Framework - A one-page tag and automation convention for your CRM, with a companion guide on how to use it. Precision Scorecard for Education Entrepreneurs - A weekly scorecard for the numbers that move an education business, as a Google Sheet with a guide to each one. LifterLMS VIP Facebook Group Access - The private group where the LifterLMS team and power users help each other. Normally Universe and Infinity only. Accessibility First-Pass Checklist for Online Courses - 5 fixes that make your courses work for more learners, plus a 10-minute check you can run on any lesson. Terms and Conditions Template for Education Companies - A fill-in terms template with merge fields and options, as a PDF and an editable Word file. Privacy Policy Template for Education Companies - The matching privacy policy template, same format, PDF plus editable Word file. Black Friday Sales and Marketing 101 for Course Creators Course - Free access to the Academy training on crafting and marketing your own Black Friday offer. YouTube Traffic System Course - Free access to the Academy training on getting a steady stream of leads from 3 strategic evergreen videos. Cer

Brand
Lifterlms
Industry
SaaS · Learning management software
Type
Promotional
Email
Seasonal campaign
Sent
Day 20 after signup
Sent at
Mon, 7:12 PM UTC
From
Chris from LifterLMS <team@lifterlms.com>
Sent with
ActiveCampaign
Plain textDiscount code

See this email for your brand

Try it
  • Upgrade and shopping guidance
  • Bonus list and footer
  • Countdown
    All seasonal campaign email examples

    Breakdown

    Calls to action
    0 buttons, 7 links
    Length
    764 words · 3 min read
    Images
    1
    Layout
    Single column · Text-heavy
    Voice
    Urgent
    Language
    English
    Fonts
    Open Sans, swiss, Montserrat
    Dark mode
    No custom styles

    Colors

    • #0b5394
    • #ffffff
    • #2a4182
    • #003dcc
    • #252b30
    Blue emailsLight emails

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