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Email examplesBrandsLaird SuperfoodSeasonal campaign

Laird Superfood Black Friday early-access email

The brand thanks its customers and previews its Black Friday sale, highlighting the discount, subscription offer, gifts, and an upcoming product. It invites readers to join the launch list for early notice.

Laird Superfood

Day 0 after signup

Before things get busy…

Thank you, plus first access to our biggest sale ever.

Why it works

  • Open with a sincere note of appreciation to make a seasonal promotion feel personal before introducing the offer.
  • Present the sale timing and benefits in a compact list, then give readers one clear next step for getting early access.

How it is built

  1. Customer appreciation
  2. Sale timing announcement
  3. Early-access invitation
  4. Offer details
Email copy

Hey friend, Before the noise of Black Friday starts, we wanted to stop and say something we don’t say enough: thank you. This year, every order, every review and every “I told my friends about you” message reached a real team. We read them, we share them internally, and they inspire us to keep on sending it. You're the reason we get to keep making the products we make. This year, our Black Friday Sale starts Monday at 7am PST. It's our biggest sale ever. Click here to get on the launch list - they get notified when the sale starts before everyone else. 30% off everything. Yes, everything. 30% off new subscriptions (20% off every order after that) NEW product launching. Details coming Sunday, keep an eye on your inbox! Free Gifts with all orders above $100 We hope this helps you stock up on the real fuel behind your biggest days ahead. Cheers, Team Laird 5303 Spine Rd Boulder, CO 80301 © 2026 Laird Superfood, Inc. Unsubscribe | Manage Preferences | View in Your Browser

Brand
Laird Superfood
Industry
Ecommerce · Superfood and nutrition
Type
Promotional
Email
Seasonal campaign
Sent
Day 0 after signup
Sent at
Fri, 10:45 PM UTC
From
Laird Superfood <info@lairdsuperfood.com>
Sent with
SendGrid
Single CTA
All seasonal campaign email examples

Breakdown

See this email for your brand

Try it
Friendly sign-off
Calls to action
0 buttons, 12 links
Length
173 words · 1 min read
Images
3
Layout
Single column · Balanced
Voice
Friendly
Language
English
Fonts
Helvetica Neue
Dark mode
No custom styles

Colors

  • #1155cc
  • #eaeef3
  • #222222
  • #ffffff
Blue emailsLight emails

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