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Kotaku: Please Confirm Subscription
Why it works
- State the confirmation request plainly so the recipient knows exactly what action is needed.
- Place the single call to action before a brief explanation of what happens if the recipient does not confirm.
How it is built
- Brand name
- Confirmation headline
- Subscription button
- Mistake disclaimer
- Contact information
Email copy
Kotaku Please Confirm Subscription Yes, subscribe me to this list. If you received this email by mistake, simply delete it. You won't be subscribed if you don't click the confirmation link above. For questions about this list, please contact: social@kotaku.com