Gust email confirmation

Gust asks the new subscriber to confirm their email address before exploring the site. The message is brief and centers on a single confirmation button.

Gust

Day 0 after signup

Email confirmation

Why it works

State why confirmation is needed before presenting the action, so the purpose of the email is immediately clear.
Keep verification messages focused on one prominent call to action and a brief automated-message note.

How it is built

Greeting
Verification request
Confirmation button
Automated message note

Email copy

Hi [First name], Before you start exploring the site, please confirm your email address. Confirm This is an automated message, please do not reply.

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