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Email examplesBrandsGlassesUSASeasonal campaign

GlassesUSA Black Friday warm-up sale email

GlassesUSA promotes Black Friday deals on glasses, highlighting prices starting at $29 and free shipping. The email also presents additional discount offers and invites subscribers to shop.

GlassesUSA

Day 6 after signup

🖤 BLACK FRIDAY WARM-UP 🖤 Glasses starting at just $29

Free shipping | Buy Now, Pay Later

Why it works

  • Lead with a timely seasonal angle so readers immediately understand why the promotion is relevant.
  • Pair a clear starting price with a concise shipping perk to make the offer easy to scan.
  • Keep shopping calls to action close to the offer, then place detailed exclusions and terms near the footer.

How it is built

  1. Category navigation
  2. Black Friday headline
  3. Price-led offer
  4. Shopping call to action
Email copy

Eyeglasses | Sunglasses | Contacts | Progressives | Sale Use your FSA & HSA dollars with our best deals> We're in Black Friday warm-up mode Huge markdowns starting at just $29 including Rx lenses Shop Now Free shipping to your door *Free lenses: Only single-vision eyeglasses (value package) with 1.5-index lenses Recommended for you Shop All *This is an advertisement SAVE100 : • Code SAVE100 is for a $100 discount on orders over $225 (before taxes, shipping, and discounts) • Code SAVE50 is for a $50 discount on orders over $125 (before taxes, shipping, and discounts) • Code SAVE25 is for a $25 discount on orders over $75 (before taxes, shipping, and discounts) • Not eligible for AI glasses, UNICA and “Luxury” and “Premium” tagged items • Not eligible for contact lenses • Not eligible with progressive or bifocal lenses. BOGOFREE : • Complimentary second pair - the discount is applicable to the lower-priced pair • Discount may include up to one frame marked "Premium" or "Sale", subject to the manufacturer's terms and conditions. • Discount does not apply on UNICA eyewear, AI glasses and "Luxury" tagged items KLARNA : Save $20 on your next purchase with Klarna for orders over $250 at the retailer’s checkout. Not valid on purchases made with any card issued by Klarna. Offer is valid from November 11, 2026 at 12:01 AM EST until November 17, 2026 at 11:59 PM EST. Offer valid while supplies last. If you return all or part of your order and the final amount is below $250, the discount will no longer apply. Klarna reserves the right to modify discount offers based on availability, retailer participation, or due to technical issues. Discount will not be reflected in any receipt from the retailer please refer to your Klarna receipt. Klarna may get a commission from the retailer. For more information please consult our returns policy Unsubscribe Accredited by: Certified by: © 2006-2026 GlassesUSA.com All Rights Reserved 954 Lexington Avenue Suite 537 New York, NY 10021 For any questions or concerns please contact us at CustomerCare@GlassesUSA.com You can find our Privacy Policy on site at GlassesUSA.com/privacy-policy

Brand
GlassesUSA
Industry
Ecommerce · Eyewear
Type
Promotional
Email
Seasonal campaign
Sent
Day 6 after signup
Sent at
Sat, 6:16 PM UTC
From
GlassesUSA.com <promo@sfp.glassesusa.com>
Discount codeFree shipping
All seasonal campaign email examples

See this email for your brand

Try it
  • Shipping perk
  • Additional offer details
  • Policy and footer
  • Breakdown

    Main button
    “Shop All”
    Calls to action
    1 button, 32 links
    Length
    343 words · 1 min read
    Images
    21, incl. a GIF
    Layout
    Multi-column · Visual
    Voice
    Urgent
    Language
    English
    Fonts
    Arial, Roboto
    Dark mode
    No custom styles

    Colors

    • #3eaae6
    • #ffffff
    • #005fbe
    • #7b7b7b
    • #939393
    Blue emailsLight emails

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