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Email examplesBrandsGlassesUSASeasonal campaign

GlassesUSA Black Friday warm-up offer

Promotes early Black Friday shopping with $100 off eligible glasses orders and free shipping. It highlights FSA and HSA payment options and directs shoppers to browse products.

GlassesUSA

Day 4 after signup

🖤👓 Beat the Black Friday & Cyber Monday rush | We accept FSA and HSA

Free shipping | Buy Now, Pay Later

Why it works

  • Frame the promotion around an upcoming shopping moment to give the offer timely context.
  • Put the discount and shipping benefit beside a clear shopping prompt so readers can quickly understand the offer and next step.
  • Keep eligibility details in the footer area to preserve a concise, scannable main message.

How it is built

  1. Category navigation
  2. FSA and HSA reminder
  3. Black Friday offer
  4. Shopping call to action
Email copy

Eyeglasses | Sunglasses | Contacts | Progressives | Sale Use your FSA & HSA dollars with our best deals> BLACK FRIDAY WARM-UP Early shopping done right $100 OFF your glasses order Shop Now Code: SAVE100 | Free shipping *Multifocals, premium & luxury tagged items excluded. Recommended for you Shop All *This is an advertisement SAVE100 : • Code SAVE100 is for a $100 discount on orders over $225 (before taxes, shipping, and discounts) • Code SAVE50 is for a $50 discount on orders over $125 (before taxes, shipping, and discounts) • Code SAVE25 is for a $25 discount on orders over $75 (before taxes, shipping, and discounts) • Not eligible for AI glasses, UNICA and “Luxury” and “Premium” tagged items • Not eligible for contact lenses • Not eligible with progressive or bifocal lenses. LENSES50 : • Code is for a 50% discount on lenses and lens upgrades • Eligible for lens upgrades including blue-light filtering, hydrophobic coating, polarized lenses, mirrored lenses, tinted lenses & Transitions • Not eligible for bifocal lenses • Not eligible for "Sale" tagged items • Not eligible for EnChroma frames KLARNA : Save $20 on your next purchase with Klarna for orders over $250 at the retailer’s checkout. Not valid on purchases made with any card issued by Klarna. Offer is valid from November 11, 2026 at 12:01 AM EST until November 17, 2026 at 11:59 PM EST. Offer valid while supplies last. If you return all or part of your order and the final amount is below $250, the discount will no longer apply. Klarna reserves the right to modify discount offers based on availability, retailer participation, or due to technical issues. Discount will not be reflected in any receipt from the retailer please refer to your Klarna receipt. Klarna may get a commission from the retailer. For more information please consult our returns policy Accredited by: Certified by: © 2006-2026 GlassesUSA.com All Rights Reserved 954 Lexington Avenue Suite 537 New York, NY 10021 For any questions or concerns please contact us at CustomerCare@GlassesUSA.com You can find our Privacy Policy on site at GlassesUSA.com/privacy-policy Unsubscribe

Brand
GlassesUSA
Industry
Ecommerce · Eyewear
Type
Promotional
Email
Seasonal campaign
Sent
Day 4 after signup
Sent at
Thu, 4:20 PM UTC
From
GlassesUSA.com <promo@sfp.glassesusa.com>
Discount codeFree shipping
All seasonal campaign email examples

See this email for your brand

Try it
  • Offer terms and footer
  • Breakdown

    Main button
    “Shop All”
    Calls to action
    1 button, 31 links
    Length
    335 words · 1 min read
    Images
    20, incl. a GIF
    Layout
    Multi-column · Visual
    Voice
    Urgent
    Language
    English
    Fonts
    Arial, Roboto
    Dark mode
    No custom styles

    Colors

    • #3eaae6
    • #ffffff
    • #005fbe
    • #7b7b7b
    • #c9c9c9
    Blue emailsLight emails

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